#United States #Salt Lake City #Meadow Gold #Got Milk #Utah State Fair

Meadow Gold® Celebrates 30 Years of 'Got Milk?'

The renowned dairy brand, Meadow Gold®, is bringing its iconic 'Got Milk Photo Studio Tour' to the Utah State Fair, in celebration of three decades since the launch of the famous milk mustache campaign. This milestone event is set to take place on the weekend of September 13-14, 2025, and promises to deliver an unforgettable experience for fairgoers who wish to pay homage to this cultural phenomenon.

For an entire generation, the 'got milk?' advertising campaign achieved legendary status, becoming synonymous with strength, style, and a touch of fun. Now, as we enter a new era, Meadow Gold® and the creators of this iconic campaign are inviting everyone to join in on the celebration, offering fairgoers a chance to step into the spotlight and create their own personalized milk mustache portrait.

At the heart of the Utah State Fair festivities, the pop-up photo studio will allow visitors to embrace their inner star. Families, students, and community members can take center stage, just like the myriad of people featured in the original ads, capturing authentic moments that reflect pride, resilience, and the unique spirit of the local community. With the first stop of the regional tour outside California, this event marks a significant expansion and shows the commitment of Meadow Gold® to engage with families across the West.

Participants can expect a delightful setup where they will pose with faux milk mustaches, reminiscent of the iconic promotional images that have graced billboards and print for years. Attendees walk away with a free, keepsake print of their milk mustache portrait, serving as a fun reminder of their participation. Bob Chevalier, the General Manager of Meadow Gold® Dairy in Salt Lake City, emphasized that this event is both a nostalgic nod to the past and a celebration of community: "Meadow Gold Dairy has been a proud part of Utah families' tables for generations, so it's an honor to bring the 'Got Milk Photo Studio Tour' to our community to pay tribute to a pop culture phenomenon and celebrate this 30-year legacy."

In addition to the photography experience, the Meadow Gold® booth will feature locally-sourced milk and cookies, providing fairgoers with a delicious treat to enjoy as they celebrate. The 'Got Milk Photo Studio Tour' has already generated excitement across California, capturing thousands of portraits, and now it extends its reach to connect with Utah's vibrant community. The Utah State Fair will serve as the perfect backdrop for families to come together and create lasting memories.

This unique brand activation not only underscores the importance of family and community in celebrating our cultural heritage but also reinforces the message of authenticity that has defined the 'got milk?' campaign. As attendees strike their poses, they are welcomed to express themselves, soaking in the joy of the moment and the enduring legacy of the iconic milk mustache.

For all those in the Salt Lake City area, this is a chance not to miss. Join Meadow Gold® in celebrating 30 years of milk mustache magic and experience the wonder of stepping into this pop-culture landmark. Whether you're sporting a big grin, a bold style, or just want to take part in the fun, you'll find that every portrait taken is a celebration of both individual and community pride.

Plan your visit and prepare for a weekend filled with laughs, fun, and a tribute to the iconic 'got milk?' mustache at the Utah State Fair. For more details about the anniversary celebrations and to view more about the tour, head over to gotmilk.com/30years and follow @gotmilk on Instagram with the hashtag #GotMilk30.