Dentsu Japan International Brands (DJIB), located in Tokyo's Minato Ward and led by CEO Naohiro Horio, has achieved remarkable recognition by winning the 'Best Brand Agency' title at the PinPro Award 2025, hosted by Pinterest Japan on February 19, 2026. This prestigious award highlights exceptional advertising results and effective marketing strategies adopted by advertising agencies throughout the year 2025, utilizing Pinterest ads.
The accolade for 'Best Brand Agency' showcases DJIB's deep understanding of Pinterest's platform characteristics and its ability to enhance clients' brand value. In collaboration with four other leading agencies—Dentsu Digital, Septeni, The Goal, and CARTA ZERO—DJIB played a pivotal role in developing comprehensive advertising solutions that significantly contributed to client success. This joint effort exemplifies the power of collaboration and innovation in the advertising industry.
With the emphasis on what makes a campaign successful, DJIB has not only excelled in advertising sales but has also driven impactful marketing activities that resonate with consumers. This strategic approach involves leveraging Pinterest's unique capabilities, resulting in tangible sales achievements and business impact for clients. As businesses increasingly shift their focus to effective digital marketing strategies, the recognition from Pinterest serves as a testament to DJIB's commitment to pushing the envelope in advertising excellence.
In 2025, DJIB and its partners were recognized for their significant contributions to advertising on Pinterest, which showcases how understanding platform-specific nuances can lead to enhanced brand communication and engagement. Clients have seen steady growth in brand visibility and market presence, thanks to the innovative strategies deployed by DJIB and its partners across diverse sectors.
The 'PinPro Award 2025' honors agencies that demonstrate superior use of Pinterest ads, and the fact that DJIB received this award alongside fellow industry leaders underscores the importance of collaborative efforts in addressing the complex challenges faced by brands today. DJIB’s strategies involve a significant focus on creative solutions, advertising innovations, and impactful communication methods that not only connect with consumers but also foster a deeper relationship between brand and audience.
As DJIB continues to shape the landscape of integrated marketing services, it will further leverage its vast international network, which spans over 120 countries. This extensive reach enables DJIB to provide globally standardized marketing solutions tailored to meet the specific needs of clients in various markets. Key to DJIB's operational success are four leading brands: "Carat," which focuses on strategic communication design; "iProspect," which provides integrated performance and brand marketing solutions; "Dentsu X," promoting creativity and technology; and the "Dentsu International Japan Office," known for utilizing unique data and tools to build brands.
Employing over 300 professionals from diverse backgrounds, DJIB is committed to tackling the multifaceted challenges of its clients by maximizing the resources and expertise available within the Dentsu Group. The company's vision is to become a trusted and unique partner in the fast-changing landscape of the marketing industry.
The acknowledgment of DJIB as 'Best Brand Agency' at the PinPro Award 2025 marks a pivotal moment in the agency's journey, affirming its position as a leader in leveraging innovative advertising solutions. The collaboration with CARTA ZERO now extends to its relationship with NTT Docomo, further fortifying its capabilities and resources in the market.
As DJIB moves forward, it will continue to provide high-value services that empower its clients’ marketing endeavors, ensuring that they remain competitive and relevant in an ever-evolving marketplace.