#Japan #Yamamori #Tsu #Mie Prefecture #Tokowaka

Introduction

Yamamori Inc., a comprehensive food manufacturer based in Kuwana, Mie Prefecture, is set to participate as a prime member of the Mie Tokowaka Food Environment Initiative in an exciting event scheduled for November 23, 2025. This event, known as the "Tokowaka Food and Health Fair," will take place at the Tsunam Mall in Tsushima.

Mie Tokowaka Food and Health Fair Details

Mark your calendars for a day of delicious offerings and fun activities!

• - Date: November 23, 2025 (Sunday, National Holiday)
• - Time: 10:00 AM to 3:00 PM
• - Location: Tsunam Mall, 1F, Tsudoi Plaza, 145 Takachaya Komori-cho, Tsu City, Mie Prefecture
• - Entry Fee: Free of charge
• - Registration: No prior registration necessary
• - Organizer: Mie Prefecture

This fair will feature activities such as taste checks, assessments of vegetable intake, children’s workshops, and booths by various participating entities of the Mie Tokowaka Food Environment Initiative.

About the Mie Tokowaka Food Environment Initiative

This initiative is a collaboration among industry, academia, and government aimed at creating a healthier food environment where everyone can naturally lead towards better health. The focus is on reducing risks of dietary-related issues like excessive salt intake and lack of fruit and vegetable consumption among residents. Surprisingly, over 60% of Mie Prefecture residents have not considered improving their diets, despite the alarming health statistics.

Yamamori, as a local food manufacturer, fully supports this initiative and participates as a first-phase prime member. We believe in contributing to creating an environment where every individual can sustain a healthier lifestyle without excessive effort.

Featured Products at the Fair

Yamamori will showcase products crafted from over 130 years of expertise in food manufacturing. These include delicious options that maintain taste while catering to health requirements, such as low sodium and sugar-free items.

Product Highlights

• - Reduced Salt Soy Sauce: This soy sauce has a 40% reduction in salt compared to the standard "Koi Kuchi Soy Sauce" listed in the 2020 Japanese Standard Food Composition Table.
• - Umami-Dashi Chicken Kamameshi Mix: Compared to our traditional "Irodori Gomoku Kamameshi," this option boasts a 25% reduction in salt.
• - Delicious Sugar-Free Sauce: This product claims a 90% reduction in sugar compared to our standard "Meidai Tsuyu 3x" when diluted.

At the fair, we will provide samples of these products and aim to promote a healthier lifestyle while ensuring no one is left behind in this health movement.

Company Overview

• - Company Name: Yamamori Inc.
• - CEO: Keisuke Tamai
• - Headquarters: 6-103 Hidamari no Oka, Kuwana City, Mie Prefecture
• - Founded: 1889
• - Established: 1951
• - Capital: 435 million JPY
• - Employee Count: 806 (including part-timers)
• - Business Scope: Production of soy sauce, dipping sauces, and retort pouch items.

Yamamori continues its mission to provide value that nurtures both the "mind" and the "body" of the community, striving to create joy and inspiration through its products.