Strategic Leadership Change as Tom Gissler Takes the Helm at Rolling Suds for Future Growth

Rolling Suds Welcomes Tom Gissler as New CEO



Philadelphia, July 1, 2025 – In a significant move aimed at expanding its franchise reach, Rolling Suds has appointed Tom Gissler as the new Chief Executive Officer (CEO). This change occurs at a pivotal moment in the company’s growth trajectory, as it seeks to solidify its position in the rapidly evolving power washing industry, projected to reach $4.03 billion over the next five years.

Former CEO Aaron Harper, who has been instrumental in the brand's expansion since launching its franchise model in 2023, will transition to the role of chairman of the board. Under Harper’s guidance, Rolling Suds has carved out a niche in both the residential and commercial power washing sectors, setting the stage for continued innovation and growth.

Gissler, a veteran in the franchise and independent restoration industries, brings over 20 years of experience to his new role. His track record includes leadership positions in well-known service franchises such as ServePro, PuroClean, and Restoration1, along with recognition as the National Franchisee of the Year for ServePro in 2007. Gissler’s dual perspective on franchise operations equips him to bridge the gap between the company's corporate goals and franchisee needs, a crucial factor for sustainable growth.

With ambition to transform Rolling Suds into a sales and marketing powerhouse specializing in power washing, Gissler's strategy centers on expanding national accounts and enhancing operational efficiencies. His leadership philosophy emphasizes active listening and mentoring, fostering an organizational culture where all team members are encouraged to thrive in their respective roles.

In his own words, Gissler states, “Rolling Suds is a great concept with a talented network of franchisees and excellent staff. Aaron has laid a solid foundation that will launch us into a successful future. As I step into this role, I plan to build off what Aaron has created, fostering a supportive system that promotes longevity and profitability.”

Looking to the future, Rolling Suds has identified several target cities for expansion, including Greenville, Greensboro, Green Bay, Madison, Memphis, Milwaukee, and West Palm Beach. These markets are believed to have high economic potential, and the company intends to negotiate additional national accounts while continuing to support their existing franchisee network. As of 2025, Rolling Suds boasts 106 territories operational and an additional 202 in development, with 88 total franchisees across 34 states.

Furthermore, the franchise was recently recognized for its outstanding performance in Entrepreneur's Franchise 500®, ranking 311th as one of the leading franchises in the industry based on metrics such as unit growth and brand power.

The essence of the Rolling Suds franchise is built on three key pillars: relationships, reputation, and reliability — principles that resonate with both customers and franchisees. The company’s extensive support programs include training initiatives designed to guide new franchisees through the initial phases of their business, demonstrating an unwavering commitment to operational excellence.

As the leading brand in the power washing sector, Rolling Suds aims to alleviate customers’ worries regarding service quality while expanding its reach across the United States. With Tom Gissler at the helm, the company is well-positioned for an exciting chapter of growth and innovation.

For more information on the franchise opportunity, visit www.rollingsudsfranchise.com/franchise-opportunity.

About Rolling Suds


Founded over 30 years ago, Rolling Suds has established itself as the premier power washing franchise, recognized for its unparalleled standards in an unregulated industry. The company has served over 200,000 residential and commercial clients, continually building a stellar reputation by hiring skilled staff, using top-tier equipment, and providing exceptional customer experiences. As it expands into new markets, Rolling Suds remains committed to offering reliable and effective power washing services nationwide.

Topics Consumer Products & Retail)

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