Launch of Seasonal Lime-Fermented Chocolate at Muji
Muji is excited to announce the limited edition launch of chocolates that incorporate lime-fermented cacao from the renowned Kyoto-based chocolate specialty store, Dari K. The products will be available in selected Muji stores across Japan starting on December 3, 2025. This collaboration combines the unique flavors of lime with high-quality cacao grown sustainably in Indonesia.
What is Lime-Fermented Cacao?
The special ingredient, lime-fermented cacao, is produced through a unique process where limes are added during the cacao fermentation. This method brings out a natural citrus flavor and refreshing acidity in the chocolate, eliminating the need for added juices or flavorings. The cacao used in these chocolates comes from Sulawesi Island in Indonesia, known for its fruity acidity.
Delicious Product Lineup
The new range of chocolates includes several delightful items:
1.
Lime-Fermented Cacao Raisin Truffles (40g) - 550 JPY: These truffles feature a combination of the refreshing citrus scent of chocolate with the natural flavor of whole raisins, providing a smooth melting texture.
2.
Lime-Fermented Cacao Ice Chocolate (90ml) - 350 JPY: This ice cream combines the fruity aroma of lime with silky chocolate, perfect for a refreshing treat.
3.
Lime-Fermented Cacao Chocolate (40g) - 490 JPY: Button-shaped chocolate made with lime-fermented cacao, offering a delicate scent and a smooth melt-in-the-mouth experience.
4.
Lime-Fermented Cacao Chocolate-Covered Cashews (40g) - 550 JPY: Roasted cashews are enveloped in the citrus-scented chocolate, creating a deliciously nutty flavor.
Dari K's Sustainable Practices
Dari K not only produces high-quality chocolates but also engages in sustainable practices by working directly with cacao farmers in Indonesia. Their efforts include training farmers in cultivation methods that enhance both the quality and quantity of cacao yield, as well as promoting biodiversity through agroforestry, where cacao is grown alongside other crops. This approach supports local farmers and encourages a sustainable cacao industry.
Collaboration with Ryohin Keikaku
The collaboration with Ryohin Keikaku, the parent company of Muji, reflects a shared commitment to creating a better living environment and society. By creating products that resonate with consumers and promote sustainable practices, the two companies aim to enhance the quality of life for their customers. The initial launch in January 2025 exceeded expectations, paving the way for the introduction of new products like the Lime-Fermented Cacao Raisin Truffles and Lime-Fermented Cacao Ice Chocolate.
Chocolate Event at Muji
To celebrate this launch, Muji will host a special chocolate exhibition titled 'Muji Chocolate Exhibition 2025', featuring 50 different types of chocolate. The exhibition will include interactive experiences to help guests discover their ideal chocolate based on 'scent' and 'sound'. Attendees will have the chance to sample limited-release chocolates and receive exclusive store coupons.
For more details, visit the special event page:
Chocolate Exhibition 2025.
In addition, workshops focusing on lime fermentation will be held at Muji's Tokyo Ariake location. These workshops will offer participants the opportunity to taste-test chocolates made from lime-fermented cacao and learn about the chocolate-making process from cocoa beans to confection.
Workshop Details:
- - Location: Muji Tokyo Ariake
- - Date: December 6, 2025
- - Times: 11:30 AM - 12:30 PM, 2:30 PM - 3:30 PM
- - Reservation: Limited to 20 participants per session. Register at: Workshop Registration.
About Ryohin Keikaku
Ryohin Keikaku is the company behind Muji, responsible for planning, product development, and retail distribution. Since its inception in 1980, Muji has focused on delivering high-quality products at reasonable prices based on principles of material selection, production process inspection, and simplified packaging. The company is dedicated to enhancing essential everyday products and services, striving for a pleasant lifestyle and society.
About Dari K
Dari K prioritizes sustainable practices in its chocolate-making process, utilizing cacao from farmers in Sulawesi Island, Indonesia. Their concept of 'All-win Chocolate' ensures that everyone involved, from cultivators to consumers, benefits and smiles. This dedication to quality and sustainability is what distinguishes Dari K in the chocolate industry.
For more information, visit Dari K's website at
Dari K.