Uridoki's Seller Registration Exceeds 200,000, Signaling Expanding Market Need

Uridoki: Revolutionizing the Resale Market

Uridoki Corporation, headquartered in Shinjuku, Tokyo, has officially announced that the number of cumulative seller registrations on its C2B platform, Uridoki, has reached over 200,000 as of the end of October 2025. This significant milestone highlights not only the growing need for resale services but also indicates a rising trend in the Japanese reuse market.

Expansion of the Resale Market

The domestic resale market has been on a continuous upward trajectory, expanding from approximately 1.1 trillion yen in 2009 to an estimated 3.3 trillion yen by 2024. Factors contributing to this growth include increasing awareness of sustainability and a broadening range of secondhand items available for purchase. In this evolving landscape, Uridoki has emerged as a prominent C2B platform, effectively connecting individual sellers with reuse businesses since its launch in March 2019.

High-Value Items in Demand

Uridoki's strategy focuses on high-value items such as brand-name bags, luxury watches, gold and jewelry, and alcoholic beverages. By targeting marketing efforts toward potential sellers of these items, the platform has achieved an impressive average appraisal price of approximately 620,000 yen, which has played a crucial role in reaching the milestone of 200,000 registered sellers.

Future Developments

Looking ahead, Uridoki is committed to further enhancing its services to continue attracting more users. A key area of focus is the development of AI-driven features, which promises to optimize user experience. Recent press releases have highlighted implementations such as:

- A new system that automatically detects abnormal appraisal prices using AI.
- The launch of the 'Uridoki AI Image Recognition' system for evaluating images submitted for appraisal requests.
- The introduction of the 'Uridoki AI Review Moderator,' which utilizes AI for reviewing submitted items.

These technological improvements aim to enhance usability, encouraging continued user engagement while ensuring a secure and reliable resale experience for all.

Broadened Focus on Product Categories

In the coming months, Uridoki plans to broaden its focus beyond high-value items to also include mid-range products like used clothing, kimonos, antiques, and musical instruments. This expansion aims to meet the acquisition needs of a wider audience, thereby increasing value for both users and reuse businesses, ultimately contributing to a richer circular economy.

Conclusion

Uridoki's pioneering efforts in the resale platform sector highlight its dedication to uncovering value that often lies unnoticed in everyday life. By facilitating appropriate evaluations and establishing a sustainable marketplace for assets, Uridoki is not only enhancing user experiences but also answering the growing demand for responsible consumption.

For further information, visit the Uridoki website at Uridoki. If you're a shop owner interested in joining the platform, please reach out via this link.

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