#Japan #Tokyo #FamilyMart #Pochacco #Cinnamoroll

Experience the Excitement of Pochacco & Cinnamoroll's Event Week at FamilyMart

The excitement is brewing as FamilyMart announces a special collaboration with two of Sanrio's beloved characters: Pochacco and Cinnamoroll. From April 29, 2025, to May 19, 2025, fans can visit any of the 16,200 FamilyMart locations across Japan to participate in this exclusive event that promises delightful merchandise and thrilling opportunities for fans of these adorable characters.

Campaign Overview

Character Lineup

Cinnamoroll and Pochacco, who ranked 1st and 2nd respectively in the 2024 Sanrio Character Awards, will be at the forefront of this event. With their vast following, these characters are set to bring joy to fans through original merchandise designed specifically for FamilyMart. The campaign, aptly named “Push Activity Week,” will feature a variety of items including clear sheets, stickers, and masking tape that enhance fans' engagement with their favorite characters.

Exclusive Merchandise

During the event, customers who purchase designated products will receive exclusive original goods featuring Pochacco and Cinnamoroll designs. For every two eligible products purchased, fans will receive one piece of merchandise. The event is segmented into two phases:

Phase 1: Cinnamoroll's Visit

• - Starting April 29, 2025, at 10 AM:

- Die-Cut Stickers (Two Variants): These cute stickers will express your feelings towards your favorites and are conveniently sized for smartphones.
- Clear Sheets (Two Variants): Perfect for decoration, these sheets can be layered over photos or displayed for cute camera shots.
- Masking Tape (One Variant): Versatile tape allows for creative arrangements, ideal for arts and crafts.

Phase 2: Pochacco's Visit

• - Starting May 6, 2025, at 10 AM:

- Die-Cut Stickers (Two Variants): Similar to the previous set, but featuring Pochacco.
- Clear Sheets (Two Variants): Continue the fun of customization with more adorable designs.
- Masking Tape (One Variant): Ideal for all your crafting needs.

Note: Images are for illustration purposes only. Availability may vary by location.

Exclusive Contest through FamilyMart App

In addition to free merchandise, fans can partake in a stamp collection campaign using the Famipay app. For each eligible product purchased, customers earn one stamp. Collecting stamps leads to exciting prizes:

• - 8-Stamps: One lucky winner will receive a giant beaded cushion designed to resemble Cinnamoroll and Pochacco.
• - 4-Stamps: Ten winners will be given a spacious tote bag, ideal for holding fan items like uchiwa.
• - 2-Stamps: 120 fans can claim rewards worth 500 yen in FamilyMart points.

Important Dates and Details

• - Event Duration: April 29, 2025 – May 19, 2025
• - Contest Entry Period: April 29, 2025 – May 23, 2025

FamilyMart is dedicated to providing unique customer experiences while staying closely connected to the community under its motto, 'With you, the convenience store, FamilyMart.' This campaign is designed not only to bring joy to fans but to create lasting connections between the store and its customers. Don’t miss this chance to celebrate with Pochacco and Cinnamoroll at your local FamilyMart!

Copyright © 2025 SANRIO CO., LTD. Approval No. E24032602.