Ureru Net Advertising Group Launches Japan's First TikTok Shop Management Service
The Ureru Net Advertising Group, headquartered in Fukuoka, Japan, is expanding its innovative services with the launch of Japan's first-ever TikTok Shop management service. This initiative is spearheaded by its subsidiary, Ureru Cross-Border EC Co., Ltd., which has successfully completed the shop registration process for its client, making it the first publicly traded company in Japan to achieve this milestone. This development signifies a transition from strategy to execution in the rapidly evolving TikTok Shop landscape. With over 30 million active users in Japan alone, TikTok represents a unique blend of social media and e-commerce, allowing users to view short videos and purchase products seamlessly within the app. Despite its significant user base, the TikTok Shop has yet to see a full-scale rollout in Japan, positioning 2025 as a potential turning point for the platform in the country.
Ureru Cross-Border EC has leveraged its extensive experience in managing TikTok operations in China to provide tailored support services within Japan. The completion of the first shop registration has enabled the company to claim a strong first-mover advantage in this burgeoning market. Encouragingly, multiple negotiations with clients interested in utilizing the TikTok Shop service are already underway, indicating a promising trajectory for the group. The company is poised to reveal ongoing results through investor relations (IR) disclosures, marking a pivotal moment for investors following this sector closely.
The group aims to create a comprehensive support system for businesses looking to develop Direct-to-Consumer (D2C) strategies via TikTok. Their operational framework not only facilitates shop construction but also encompasses daily management, content strategy, and data analysis, ensuring continuous improvement and maximization of revenue potential. By integrating AI-driven advertising optimization and performance-based models, Ureru is positioning itself not just as a service provider but as a robust e-commerce infrastructure company.
Sota Takahashi, CEO of Ureru Cross-Border EC, expressed pride in being the first to complete TikTok Shop registration in Japan. With confidence that TikTok Shop will accelerate in the Japanese market, Takahashi reinforced the group's commitment to maintaining a leading position. As interest in the TikTok Shop service grows among enterprises, the group invites potential partners to seize this opportunity together.
Given the momentum of the TikTok Shop market in Japan, Ureru's early success has positioned them advantageously. The company has a clear medium-term vision with growth projections aiming to elevate its market capitalization from 20 billion to 100 billion yen and beyond. As the group intensifies its IR strategy, stakeholders are encouraged to recognize its fundamental value as a growth stock, marking a pivotal chapter in Japan's e-commerce evolution.
Ureru Cross-Border EC has leveraged its extensive experience in managing TikTok operations in China to provide tailored support services within Japan. The completion of the first shop registration has enabled the company to claim a strong first-mover advantage in this burgeoning market. Encouragingly, multiple negotiations with clients interested in utilizing the TikTok Shop service are already underway, indicating a promising trajectory for the group. The company is poised to reveal ongoing results through investor relations (IR) disclosures, marking a pivotal moment for investors following this sector closely.
The group aims to create a comprehensive support system for businesses looking to develop Direct-to-Consumer (D2C) strategies via TikTok. Their operational framework not only facilitates shop construction but also encompasses daily management, content strategy, and data analysis, ensuring continuous improvement and maximization of revenue potential. By integrating AI-driven advertising optimization and performance-based models, Ureru is positioning itself not just as a service provider but as a robust e-commerce infrastructure company.
Sota Takahashi, CEO of Ureru Cross-Border EC, expressed pride in being the first to complete TikTok Shop registration in Japan. With confidence that TikTok Shop will accelerate in the Japanese market, Takahashi reinforced the group's commitment to maintaining a leading position. As interest in the TikTok Shop service grows among enterprises, the group invites potential partners to seize this opportunity together.
Given the momentum of the TikTok Shop market in Japan, Ureru's early success has positioned them advantageously. The company has a clear medium-term vision with growth projections aiming to elevate its market capitalization from 20 billion to 100 billion yen and beyond. As the group intensifies its IR strategy, stakeholders are encouraged to recognize its fundamental value as a growth stock, marking a pivotal chapter in Japan's e-commerce evolution.
Topics Consumer Products & Retail）
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