#Japan #Setagaya #TADORi #KURIMOKU #Cutting Board

TADORi Introduces an Ethical Approach to Kitchen Essentials

In a world that is increasingly aware of environmental issues, TADORi, a lifestyle brand operated by UPDATER Inc. based in Setagaya, Tokyo, is spearheading a new initiative aimed at promoting sustainable kitchen practices. The company has recently announced the launch of its crowdfunding project for a unique cutting board called the ‘Long-lasting Cutting Board’, which emphasizes ethical values and the importance of using sustainable materials in everyday life.

Starting June 13, 2025, the project will be live on CAMPFIRE, Japan’s largest crowdfunding platform, attracting individuals passionate about social issues. This initiative is not just about selling a product; it's a test marketing approach designed to gauge the public's interest and demand for a cutting board that can be used for many years without the need for chemical treatments or plastics.

A Focus on Ethical Values and Sustainability

The primary aim of the ‘Long-lasting Cutting Board’ project is to promote a shift towards eco-friendly kitchenware. Many consumers are expressing concerns about plastic usage, particularly in items that come into direct contact with food. TADORi’s cutting board reinforces this sentiment, offering a plastic-free alternative made from ginkgo wood. This material choice not only aligns with the brand's ethical vision but also enhances the overall safety and usability of the product.

What sets this cutting board apart is the manufacturing process. TADORi ensures that no chemicals are used during the cutting and processing of the wood. Instead, they utilize a natural drying method that spans about two to three years. This technique preserves the wood's natural fragrance and texture while also boosting its durability without the use of chemical preservatives. By knowing where and how the wood is sourced, consumers are assured of its traceability and ethical background.

The cutting board is designed to last, and if it experiences wear and tear such as discoloration or warping during use, TADORi offers a repair service where customers can refurbish their board, further promoting sustainability by extending the product's lifespan.

Collaboration with KURIMOKU: A Trusted Partner

The ‘Long-lasting Cutting Board’ is crafted by KURIMOKU, a unique forestry company located in Kurihara City, Miyagi Prefecture. Unlike many other manufacturers, KURIMOKU controls the entire process from logging, milling, and processing to reforestation efforts. Their commitment to environmental sustainability is evident in their dedication to using traceable wood, meaning customers can track the origins of their product and understand the story behind it.

This collaboration highlights the importance of knowing the producers behind the products we use in our daily lives. By engaging with KURIMOKU, TADORi is taking a significant step towards fostering a community of responsible consumers who appreciate the deeper narrative of their kitchenware beyond mere functionality.

Innovative Usage of Wood: A Commitment to Resource Recycling

In addition to promoting sustainability, TADORi’s project addresses the often-overlooked issue of wood waste. Many wooden pieces with bumps and knots are regularly discarded due to their perceived inferior quality. The ‘Long-lasting Cutting Board’ aims to change that narrative by creatively using the entire trunk—incorporating those challenging parts into the cutting board while utilizing the cleaner sections for kitchen essentials like pot holders. This innovative approach underscores an integrated, circular economy mindset that encourages the efficient use of resources.

Key Features of the ‘Long-lasting Cutting Board’

1. Utilized by Professionals: Made from natural ginkgo wood known for its durability and hygiene. It is a traditional choice for sushi and high-end cutting boards alike, celebrated for its gentle surface that is kind to knives.
2. Enhanced Durability: At 2.5 cm thick, the boards are designed to minimize warping and cracking, making them ideal for daily cooking tasks.
3. Chemical-free Maintenance: The board is created without preservatives and offers a repair service by KURIMOKU to extend its usability.
4. Personalized Touch: Offers engraving options for names or memorable dates, making it a unique gift for occasions like weddings or anniversaries.

Size Variations and Crowdfunding Details

The boards come in two sizes:

• - M size (30 x 25 x 2.5 cm): Ideal for single users.
• - L size (45 x 25 x 2.5 cm): Perfect for families or avid cooks.

The crowdfunding campaign will officially launch on June 13, 2025, and run until July 15, 2025. Those interested can support the initiative and choose among a variety of incentives, including discounted early-bird rates and complementary products.

A Commitment to Community Engagement

As part of its launch celebrations, TADORi will also host a promotional event on X (formerly Twitter), allowing participants to win a personalized Long-lasting Cutting Board by engaging with the brand on social media. This interactive campaign reinforces TADORi’s commitment to building relationships with its customers through meaningful dialogue.

The ‘Long-lasting Cutting Board’ is more than just a kitchen item; it embodies a lifestyle choice towards sustainability and ethical consumption by allowing consumers to invest in products that reflect their values. Join TADORi in their mission to redefine the kitchen experience and support this ambitious project when it launches.