Sealed Air Commemorates National Bubble Wrap® Appreciation Day
On January 26, 2026, Sealed Air Corporation (NYSE: SEE) proudly recognized
National Bubble Wrap® Appreciation Day. This day highlights an invention that has revolutionized the protective packaging industry, originating from a creative spark in the late 1950s.
The story of
Bubble Wrap® began in 1957 in Hawthorne, New Jersey, when engineers Alfred W. Fielding and Marc Chavannes aimed to create a unique textured wall covering by laminating two sheets of plastic with air bubbles. Although this wallpaper concept didn’t take off, the protective qualities of their creation found greater success, leading to the establishment of Sealed Air Corporation in 1960. What started as a simple idea transformed into a staple of modern packaging, allowing Sealed Air to serve as a comprehensive provider of protection solutions.
Celebrating Innovation and Legacy
Byron Racki, President of Global Protective Packaging at Sealed Air, commented, “National Bubble Wrap® Appreciation Day is a moment to look back at our roots and celebrate the spirit of ingenuity that defines us.” Over the decades, Bubble Wrap has grown beyond a mere product to a global standard of protection that ensures goods of all kinds reach their destinations intact.
Sealed Air continues to innovate, consistently developing high-performance packaging that meets the modern challenges faced by customers across various industries.
Enhanced Features of Bubble Wrap®
When it comes to modern supply chain demands, the engineering behind Bubble Wrap has evolved significantly. Here are some key features:
- - Superior Protection: The barrier-bubble technology is designed to retain air longer than other alternatives, providing consistent cushioning through extensive shipping cycles, ensuring products are safeguarded against damage.
- - Market Leadership: Sealed Air's range includes the industry-leading 90% recycled-content Bubble Wrap®. Innovations in fiber-based cushioning and efficient void-fill systems further enhance their product offerings.
- - Operational Efficiency: The designs that are lightweight and space-efficient help customers reduce both freight and dimensional-weight expenses, improving productivity for businesses, from e-commerce giants to local shops.
Acknowledging Team Efforts
As much as this day is about the product, it also recognizes the dedication of the
16,000 employees stationed globally at Sealed Air. Their hardworking ethos is central to the company’s success in delivering top-notch protective solutions. Furthermore, a huge thank you goes out to the customers and partners worldwide who trust Sealed Air with their packaging needs.
Beyond its industrial significance, the sound of popping bubble wrap holds a special place in popular culture, symbolizing creativity, stress relief, and unadulterated joy.
The Big Game Pop Pack Activation
This year, to celebrate both National Bubble Wrap® Appreciation Day and the energy surrounding the upcoming
Big Game, Sealed Air is launching an exclusive and fun Pop Pack activation. A select number of football-themed Pop Packs will be made available, providing fans with an entertaining glimpse into the lighter side of the Bubble Wrap brand. This initiative will encourage fans to engage with the brand during a major cultural event.
For additional details about the celebration and special activations, head over to
Sealed Air's website.
In summary, Sealed Air continues to pave the way for innovation while celebrating the legacy of a product that has made a meaningful impact on the packaging industry and on lives around the world.