KohMori Partners with RUMITURE to Enhance American Football Equipment

KohMori and RUMITURE Forge New Partnership in Sports Equipment

The Tokyo-based company KohMori has recently announced a strategic partnership with RUMITURE, a brand known for its American football equipment. This collaboration aims to strengthen support for sports clubs across Japan, fostering an environment where athletes can consistently challenge themselves.

Background and Objectives of the Partnership

KohMori is driven by its vision of creating a world where athletes can continuously take on challenges. The company dedicates itself to establishing new revenue streams for small to medium-sized sports clubs. KohMori has successfully created partnerships with various sports clubs and progressed initiatives like the sale of second-hand American football equipment. The collaboration with RUMITURE will provide multi-faceted support, enhancing both practical aspects during training and travel, and focusing on team branding to boost unity among club members.

Moving forward, KohMori remains committed to its objective to realize a world where athletes persist in their quests for excellence, emphasizing relentless contributions and innovation in the sports sector.

What is RUMITURE?

RUMITURE is a sports brand founded on the fusion of the word “Ruminate,” meaning to think deeply, and “Culture,” symbolizing a base for expressing and localizing overseas cultural influences within Japan's sports scene. The brand aims to instill a sense of uniformity and flawless visual appeal to the Japanese sporting community through meticulously crafted high-quality products.

Collaborating closely with active athletes and trainers, RUMITURE develops products that harmoniously balance practicality with aesthetic design. Some flagship items include the water-repellent “Thermal Pro Handwarmer,” a spacious “American Football Gear Bag,” and a highly durable “Athletic Trainer Bag.” Continually innovating, RUMITURE strives to enrich the activities of everyone involved in sports, offering products that address both functional and aesthetic needs.

Statements from Leadership

Moriya Koda, Representative of KohMori

“We are thrilled to announce our partnership with RUMITURE. This collaboration allows us to provide substantial support to athletes and staff, allowing them to maintain their focus on performance. We believe that with RUMITURE’s products that prioritize both usability and aesthetics, we can offer fresh value to the sports field.”

Toshiki Sato, Representative of RUMITURE

“I deeply resonate with KohMori’s vision of creating a world where athletes can continually challenge themselves. We are excited about this partnership, as it grants us the opportunity to contribute significantly to the sports community. At RUMITURE, we focus on developing products that support the activities of all involved in sports, delivering real value.”

Overview of KohMori

- Established: August 11, 2021
- Website: KohMori Official Site
- Main Businesses: Sports support services, consulting, renovation, real estate management and operation, real estate brokerage, insurance agency, accommodation services.