Rise Baking Company Strengthens Leadership with Sarah Testa as CCO

Rise Baking Company Welcomes Sarah Testa as Chief Commercial Officer

In a significant move to bolster its leadership, Rise Baking Company has officially announced the appointment of Sarah Testa as their new Chief Commercial Officer (CCO). This strategic decision is aimed at amplifying the company’s commercial efforts, ultimately focusing on market share growth and maximizing the customer experience in an ever-competitive baking industry.

Headquartered in Minneapolis, Minnesota, Rise Baking Company has established itself as a prominent player in the baking sector, providing a variety of baked goods for in-store bakeries and foodservice operators. Known for its trusted brands and commitment to quality, the appointment of Testa is seen as a pivotal step towards advancing the company’s strategic objectives for the future.

Sarah Testa brings a wealth of experience to the role, having previously held notable leadership positions in the food industry, including her recent tenure as Chief Growth Officer at Roskam Foods. Throughout her career, Testa has been recognized for her expertise in enterprise growth strategies and driving commercial transformations, with a solid track record that underscores her capabilities in aligning teams with shared visions and fostering sustainable growth.

As the new CCO, Testa will oversee Rise’s entire commercial organization, where she will be responsible for executing strategic initiatives that support overall business performance. Mark McNeil, CEO of Rise Baking Company, expressed confidence in Testa's leadership abilities, stating, “Sarah is a proven leader with the vision and experience to help accelerate our growth and strengthen our customer partnerships. Her ability to connect commercial strategy to execution, combined with her collaborative leadership, makes her a vital addition to our team.”

During her previous roles at Flagstone Foods and TreeHouse Foods, Testa honed her skills in brand strategy and management, gathering insights that will be essential to her new responsibilities at Rise. Her approach emphasizes a people-centered leadership style, which is expected to cultivate dynamic and high-performing teams within the organization.

In her statement, Testa shared enthusiasm about joining Rise Baking Company during such a critical time, declaring, “I’m excited to be part of a team that is so clearly focused on its people, customers, and future. I look forward to building on the company’s strong foundation.” This sentiment resonates with Rise’s ongoing commitment to nurturing customer relationships and developing a collaborative corporate culture that empowers its employees.

As the company gears up to leverage Testa’s expertise, it remains committed to its mission of delivering exceptional products and service to its clients, continuing to establish itself as a leader in the bakery industry. With investment in its workforce and a focus on strengthening partnerships, Rise Baking Company is poised for continued success in the baking sector.

For those interested in learning more about Rise Baking Company and its offerings, further information can be found on their official website at www.risebakingcompany.com. The company, formed in 2013, specializes in manufacturing a variety of products ranging from cakes to pies for grocery chains, convenience stores, and more. By fostering a culture that prioritizes teamwork and excellence, Rise Baking Company is setting itself up to thrive in the competitive landscape of the food industry.

Whether it’s through innovative baking solutions or supportive workplace environments, Rise Baking Company is determined to not just meet, but exceed expectations as it embarks on this new chapter under Testa’s leadership.