Exploring the Journey of Award-Winning Hairstylist Manami Sugimura on REMILAchannel

The Inspiring Journey of Manami Sugimura, Award-Winning Hairstylist

In an exciting move for the beauty industry, Lisasty Co., Ltd. has launched its official YouTube channel, "REMILAchannel," with a focus on showcasing the journeys of influential beauty professionals. One of the highlights features the winner of the REMILA BHC 2026 reality category, Manami Sugimura, a talented hairstylist from casa di AYOMOT. The video follows her for a day, titled "Seven Years of Preparation: A Day in the Life of a Hairstylist in Omotesando," and offers an in-depth look at her experiences and aspirations.

A Glimpse into a Day with Manami Sugimura

In the video, viewers are taken behind the scenes of Manami's daily salon work. She shares her journey of becoming a hairstylist, the challenges she faced as a newcomer, and her determination to continue in the industry despite the obstacles. Of particular note is her commitment to customer service, as she shares insights into her approach to hairstyling and her relationships with clients. Sugimura emphasizes the importance of being attentive to each client's unique life trajectory and style preferences.

"I want to be the stylist who supports each client's life journey as a trusted adviser," she expresses in the video, revealing her vision of a more holistic approach to beauty.

Winning Awards through Client-Centric Stories

Manami's recognition as the winner of REMILA BHC 2026 was not just based on technical skills but also on the ability to tell compelling stories through her work. Her award-winning submission revolved around a client's struggle with their neckline leading up to a wedding. Over the course of a year, Sugimura engaged in intensive nape care, helping the client regain confidence for their big day. This dedication was epitomized on the client's wedding day when they could confidently opt for an elegant updo, symbolizing the transformative power of professional hairstyling.

Much More than Hair

Through her work, Sugimura showcases that the role of a hairstylist extends beyond just cutting and styling hair. At casa di AYOMOT, the focus is on the individual, incorporating makeup, fashion, and even life guidance, aiming to reflect the inner beauty and lifestyle aspirations of each customer. This holistic perspective sets their salon apart and resonates with clients who seek more than just aesthetics.

Behind the Glitz: Hard Work and Gratitude

The documentary-style video does a wonderful job of highlighting not just Sugimura’s professional skills but her character and attitude toward her craft. It reflects the quiet dedication and relentless effort behind her success, as she emphasizes her gratitude to the clients and mentors who have shaped her journey. Additionally, the video is a call to the next generation of hairstylists to cultivate their skills while remembering the foundational values of the profession.

About REMILAchannel

REMILAchannel aims to revolutionize the beauty industry by providing insightful content that extends beyond mere tutorials and showcases interviews with talented hairstylists, behind-the-scenes processes, and case studies of REMILA implementation in salons. The channel strives to illuminate the beliefs and dedication that fuel hairstylists’ artistry, thereby elevating the perception of the profession itself.

Looking to the Future: REMILA BHC and More

The REMILA BHC, which stands for “Back Style Hair Contest,” garnered participation from approximately 220 entries nationwide in its inaugural year. The winners were announced at the Beauty World Japan Tokyo event, showcasing creative techniques and powerful storytelling that resonated with both judges and audiences alike. With plans for REMILA BHC 2027 already underway, the excitement for what’s next is palpable.

Company Background

Lisasty Co., Ltd. was established with the vision of innovating the beauty equipment sector while addressing the specific needs of hair and beauty professionals. Their subscription model service, "REMILA," has been implemented in over 900 locations across Japan, revolutionizing service offerings in hair salons and enhancing economic stability.

For more inspiring stories and to catch the latest updates, be sure to check out the official REMILAchannel on YouTube: REMILAchannel.