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E Ink and FUJIFILM's Partnership

E Ink, a renowned leader in ePaper technology, has announced an exciting collaboration with FUJIFILM Imaging Systems Co., Ltd. This strategic partnership aims to introduce large-format color ePaper signage, primarily focusing on the Japanese railway sector.

The Vision Behind the Collaboration

As labor shortages and high costs associated with traditional print media continue to pose challenges, the need for innovative solutions has never been greater. This partnership seeks to address these challenges by leveraging E Ink's pioneering ePaper technology alongside FUJIFILM's established expertise in the railway industry.

The initial phase of this collaboration focuses on developing signage applications specifically for Japan's railways. Both companies bring unique strengths in this venture. E Ink excels in developing sustainable, low-power display technologies, while FUJIFILM offers valuable operational expertise and industry connections.

Introducing the New Signage

E Ink and FUJIFILM plan to release several prototypes in the upcoming years, showcasing their innovative ePaper technology in large formats. Key prototypes and their planned release dates include:

• - 55-inch E Ink Marquee: Prototype ready in December 2026 and set for mass production by March 2027.
• - B1-size E Ink Marquee: Prototype expected in October 2027, with mass production commencing in January 2028.

These ePaper signage units promise high visibility combined with the flexibility of digital updates — a feature that can significantly reduce the need for traditional print posters in train stations and other public transport venues.

Sustainability and Efficiency

The partnership promises not only to enhance visual communication within the railway sector but also to promote sustainability. E Ink has emphasized that their technology can help organizations cut down on waste related to printing, installation, and disposal of traditional materials. By utilizing color ePaper, the railway industry can present timely information to the public while minimizing environmental impact.

JM Hung, President of E Ink Holdings, expressed optimism about the partnership's potential: "We see significant opportunity for E Ink's ePaper to replace traditional print posters in Japan's transportation industry, particularly as our large-format and color capabilities continue to advance." The company aims to make content changes simpler and more efficient while using significantly less power compared to conventional methods.

Expert Opinions

Takashi Toyofuku, Director at FUJIFILM Imaging Systems, shared insights on the collaboration, stating, "Fujifilm Imaging Systems' expertise in imaging, printing, color management, and quality control complements E Ink's pioneering leadership in ePaper technology." This joint effort is poised to kick start a new chapter in the presentation of information in public transportation settings.

Looking Ahead

As the partnership progresses, E Ink and FUJIFILM plan to explore additional applications of their ePaper technology beyond the railway sector. The strategic alliance not only showcases innovation within the industrial landscape but also underscores the significance of partnership in addressing modern-day challenges.

E Ink Holdings Inc. is driven by its commitment to sustainability, planning to utilize 100% renewable energy by 2030 and achieve net zero carbon emissions by 2040. This vision is complemented by their innovative contributions to ePaper technology, making them a pivotal player in transitioning industries towards greener solutions.


In summary, the partnership between E Ink and FUJIFILM Imaging Systems marks a transformative moment in the railway signage industry and potentially other sectors. Their extensive expertise and commitment to sustainability are expected to deliver cutting-edge solutions that will optimize both visual communication and environmental impact.