#Japan #Tokyo #AMD #Avnet #Embedded Processors

Avnet's Strategic Shift in Japan

Avnet Inc., a global distributor of electronic components and a solutions provider based in Shibuya, Tokyo, has officially started selling AMD Ryzen™ Embedded and AMD EPYC™ Embedded processors in Japan. This move marks a significant turning point in their domestic business strategy, reflecting the evolving demand for semiconductors in various sectors, including edge computing and AI.

With the growing complexity of semiconductor needs, Avnet aims to expand its product and service offerings beyond the adaptive SoC & FPGA solutions it has previously marketed. This change comes in response to increasing market demands for powerful computing capabilities in embedded applications, particularly for edge AI and data processing technologies that require robust performance.

“Launching AMD's x86 Embedded processors in Japan is a landmark event in our long-standing partnership with AMD. By combining our technical support capabilities and our global supply chain, we are embracing an unprecedented shift in our strategic initiatives, broadening our offerings to tackle complex challenges faced by our customers,” said Mr. Yasumoto Motegi, CEO of Avnet.

What Are AMD x86 Embedded Processors?

AMD offers high-performance, power-efficient processors tailored for embedded applications across various industries, including networking, storage, automotive, retail, healthcare, aerospace, and measurement. These processors deliver exceptional performance through AI acceleration, machine vision, secure data processing, and high-resolution displays, making them suitable for demanding applications that prioritize reliability and power efficiency.

The AMD Ryzen™ Embedded processors feature a scalable x86 CPU architecture designed to handle complex workloads and intelligent systems that operate continuously. By enhancing processing power, graphics capabilities, and energy efficiency, these processors seamlessly integrate efficient AI functionality. Meanwhile, the AMD EPYC™ Embedded processors bring enterprise-level reliability and security, optimizing performance while minimizing power consumption across their product family.

Accessibility of Advanced Technologies

The introduction of AMD x86 Embedded processors signifies not only a product expansion for Avnet but also enhances the availability of advanced processing technology to Japanese businesses striving for innovation. As they venture into markets demanding higher computational capabilities, the strategic availability of these embedded processors will support companies in accelerating their product development, adapting to market changes, and augmenting operational efficiencies.

For a glimpse of the capabilities of the AMD x86 Embedded processors, you can check out their introductory video here.

About Avnet

As a global technology solutions provider, Avnet leverages a vast ecosystem to offer valuable insights and experience throughout the product lifecycle. Their expertise encompasses design, procurement, marketing, and supply chain management. Avnet supports customers and suppliers at every stage, aiding organizations in adapting to changes and accelerating their product development designs. Positioned at the center of the technology value chain, Avnet acts as a reliable partner to address complex design and supply chain challenges, enabling customers to achieve quick monetization. For more information, please visit Avnet Japan.

For inquiries regarding this development, please contact:
Avnet Inc., Marketing Division
Email: [email protected]