#Japan #Shibuya #Hakone Soba #Mokoron #Kamaboko

Hakone Soba 60th Anniversary Campaign: Unveiling 'Mokoron' Kamaboko

In a festive celebration, Hakone Soba, operated by Odakyu Restaurant System in Shibuya, Tokyo, is thrilled to announce the launch of their special campaign marking the 60th anniversary of the beloved noodle chain. Starting from September 25, 2025, customers dining at any Hakone Soba location will have the opportunity to receive exclusive anniversary coupons, while supplies last.

One of the highlights of this special campaign is the introduction of the new 'Mokoron' Kamaboko, featuring the charming mascot character from Odakyu Electric Railway, designed specifically for this celebration. This delightful kamaboko is offered in a coupon that includes other customer favorites: the crispy 'Kakiage Tempura' and flavorful 'Croquettes', making it a trio of treats.

Coupon Details

The 60th Anniversary coupons include:

• - One free 'Kakiage Tempura' coupon, featuring shrimp-infused tempura at Hakone Soba Honjin, Odakyu Ace South Building.
• - One free 'Croquette' coupon, redeemable for the revival of the beloved 'Croquette' (two pieces).
• - One free 'Mokoron' Kamaboko (two pieces) coupon, with a substitute of 'Onsen Tamago' (one piece) at selected locations.

Coupon Validity:
The coupons are valid from October 1, 2025, until November 30, 2025.

Usage Conditions:

• - Each customer may use one coupon with a minimum order of 340 yen.
• - The coupons can be redeemed at all Hakone Soba locations and specifically at Hakone Soba Honjin, Odakyu Ace South Building.

This campaign is part of Hakone Soba's initiative for this fiscal year, themed 'Zutto Soba ni.', or 'Always with Soba.' The company is dedicated to celebrating its long-standing relationship with its customers and promises to keep delighting them with innovative offerings and seasonal specials.

About Hakone Soba

Hakone Soba is renowned along the Odakyu line for its freshly prepared, high-quality soba noodles. The noodles are made in-house and boiled to perfection, served with a carefully crafted broth that embodies a gentle yet rich flavor. Their signature Kakiage Tempura is made fresh, ensuring each piece is crispy and full of flavor.

The restaurant chain also features a variety of seasonal recommendations that bring unique tastes exclusive to certain times of the year. There are comfortable table seating options for those dining in.

When using the Odakyu line, a visit to Hakone Soba is highly recommended.

For more information, check their official website:
Hakone Soba Official Site
Hakone Soba Honjin Official Site

Company Overview

Company Name: Odakyu Restaurant System Co., Ltd.
Location: 2-28-12 Yoyogi, Shibuya, Tokyo
Telephone: +81-3-3379-6131
URL: Odakyu Restaurant System
CEO: Naoharu Fukami
Established: July 1, 2003
Capital: 500 million yen
Business Operations: Offering a variety of fast food including soba noodles, coffee shops, Japanese cuisine, and school meal services.

Hakone Soba looks forward to sharing this memorable occasion with its customers and invites everyone to partake in this delightful culinary experience.