Revieve at Tokyo Beauty
2025-11-20 02:59:57

Revieve Inc. Partners with Tokyo Beauty Week 2025 for Innovative Beauty Experience

Revieve Inc. Partners with Tokyo Beauty Week 2025



From November 19 to 25, 2025, Revieve Inc., headquartered in Finland and led by CEO Sampo Parkkinen, will join as a supplier partner in the urban beauty event, Tokyo Beauty Week 2025, organized by iStyle Inc. This collaboration aims to leverage cutting-edge AI technology to deliver personalized beauty experiences through the main program, Tokyo Beauty Studio.

The Evolution of Beauty in the Digital Age


In recent years, the meaning of beauty has broadened significantly, thanks to the advancements in social media and digital technologies, along with the diversification of values. However, amidst the overwhelming amount of information available, identifying personalized beauty remains a challenge for many. As such, the demand for tailored beauty experiences is on the rise. In response, iStyle has formed an executive committee that includes partners like palplat and Revieve to curate a new urban beauty festival that allows attendees to experience and promote the future of beauty.

Event Overview


  • - Event Name: Tokyo Beauty Week 2025
  • - Date: November 19 (Wed) - November 25 (Tue), 2025
  • - Location: Harajuku and Omotesando area (multiple venues planned)
  • - Organizer: Tokyo Beauty Week Executive Committee (iStyle Inc.)
  • - Supplier Partners: Revieve Inc., palplat Inc., and more
  • - Official Site: Tokyo Beauty Week

Key Attractions of the Event


One of the flagship content offerings will be Tokyo Beauty Studio, which runs from November 20 to 23, 2025, at the Yodobashi J6 Building. This experiential beauty event allows visitors to discover their true beauty through the application of new technology.

1. Experience of Self-Discovery
- Skin type diagnosis and analysis
- Personal color diagnosis and analysis

2. Beauty Brands & Beauty Wall - An encounter with new beauty brands

3. Beauty Mirror (self-touch-up), Beauty Studio (makeup experiences), and Beauty Stage (special performances) - Discovering personal beauty

Revieve's Role in the Event


As a provider of global beauty tech solutions utilizing AI technology, Revieve will take on the following roles for this event:
  • - Providing foundational AI technology for skin diagnostics and personal color assessments
  • - Collaborating with palplat to optimize the user experience for diagnostics in the Japanese market
  • - Offering a globally recognized beauty tech experience at Tokyo Beauty Week

Envisioning the Future of Beauty


This event aims to transcend the traditional concept of a beauty expo and evolve into a platform for new insights during a time of diversified values surrounding beauty. It will transform how we relate to beauty, generating new choices through technology and encouraging individuals to discover their unique aesthetics while enhancing the quality of interactions between brands and consumers.

Revieve intends to utilize its extensive knowledge in beauty tech, amassed across over 60 countries, to contribute to the evolution of beauty experiences in Japan.

Company Profiles


  • - Company Name: Revieve Inc.
CEO: Sampo Parkkinen
Headquarters: Helsinki, Finland
Business: Development and provision of AI personalization solutions in the beauty and wellness sector
URL: Revieve

  • - Company Name: iStyle Inc. (Tokyo Stock Exchange Prime / Code Number: 3660)
CEO: So Endo
Headquarters: Ark Mori Building, 34th Floor, 1-12-32 Akasaka, Minato, Tokyo
Business: Management of beauty portal site @cosme and related advertising services
URL: iStyle

  • - Company Name: palplat Inc.
CEO: Takuya Matsuda
Headquarters: 4-2-11 Akasaka, Minato, Tokyo, ES Senario Akasaka 201
Business: HR tech in cosmetics and beauty (Make Me Career) / Personal makeup business (Make Me)
URLs: palplat | Make Me Career | Make Me


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Topics Consumer Products & Retail)

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