#Japan #Tokyo #MAST #Better Place #Teichaku Marker

MAST and Better Place Collaborate to Improve Employee Retention

In a significant move to enhance employee retention and well-being, MAST Co., Ltd., based in Fuchu City, Tokyo, and Better Place Co., Ltd. from Shinjuku, Tokyo, have announced a strategic partnership. This collaboration revolves around utilizing MAST's innovative organizational diagnosis service, known as Teichaku Marker, within companies that are implementing the “Hagukumi Corporate Pension Fund.” This initiative aims to analyze the reasons behind employee turnover and offer comprehensive support to retain valuable talent.

Background of the Partnership

In today’s corporate environment, the challenge of retaining employees and fostering a healthy workplace culture is paramount. The “Hagukumi Corporate Pension Fund,” which Better Place has been promoting, is designed to aid in asset formation for employees, thereby enhancing their welfare and creating a safer work environment. This initiative has garnered positive feedback, especially among small to medium enterprises, and is gaining traction across various sectors.

MAST’s Teichaku Marker assists organizations in identifying the primary causes of employee turnover through data analysis. By visualizing data centered on five key turnover factors, it provides actionable improvement proposals to help employers effectively enhance retention rates. Both companies foresee that their collaboration will allow them to visualize the positive impacts of the Hagukumi Corporate Pension Fund on employee retention, driving further improvements in workplace environments.

MAST's Initiatives Under the Partnership

Through this partnership, MAST will carry out the following initiatives:

1. Retention Diagnosis for Companies Implementing Hagukumi Corporate Pension Fund: Utilizing the Teichaku Marker, MAST will analyze data based on employee surveys. This analysis will help visualize employee retention rates and pinpoint factors contributing to turnover, particularly in high-risk teams.
2. Provision of Improvement Proposals: Based on the analysis results, MAST will propose action plans aimed at boosting retention rates. The goal is to equip executives and HR personnel with actionable insights to implement effective strategies for improvement.
3. Effect Measurement and Analysis: MAST will monitor changes in retention rates among implementing companies and identify areas for further enhancement.

Expected Effects and Outcomes of the Collaboration

Through this collaboration, MAST and Better Place are committed to fostering an environment where more companies actively engage in improving retention rates. Their combined efforts aim to create satisfying workplaces for both employers and their employees. Moreover, they intend to continuously improve their services, contributing significantly to corporate growth.

About Better Place

Corporate Name: Better Place Co., Ltd.
Head Office: 15F Sumitomo Ichigaya Bldg, 1-1 Ichigaya Honmura-cho, Shinjuku, Tokyo
CEO: Shinshi Morimoto & COO: Naruki Koichi
Business Overview:

• - Providing corporate pension DX systems like “Hagukumi One”
• - Offering design and support for the Hagukumi Corporate Pension Fund's introduction
• - Supporting the introduction of corporate-defined contribution pension plans

Corporate website

About Hagukumi Corporate Pension Fund

The Hagukumi Corporate Pension Fund was established in April 2018 and aims to support the asset formation of healthcare and welfare professionals who play a vital role in supporting people’s lives and social activities. The fund is seeing widespread adoption across Japan, particularly among small and medium-sized enterprises, regardless of industry or scale.

Notable features include flexible options for receiving funds across different life stages—retirement, parental leave, or caregiving—as well as reduced administrative burdens through digital transformations. The fund aims to enhance customer success by providing ongoing support for institutions, including employee explanation sessions. Its high enrollment rates and employee satisfaction illustrate its role in easing financial concerns, fostering an environment where employees can work authentically.

For more information, visit Hagukumi Fund.

About Teichaku Marker

Teichaku Marker is a tool that visualizes and analyzes turnover factors across more than 100 organizations, encouraging behavioral changes within the workforce. Regular assessments empower organizations to evaluate their current state, analyze results, and implement effective countermeasures to prevent turnover while improving overall productivity.

About MAST Co., Ltd.

MAST Co., Ltd. operates under the mission to eliminate suffering within organizations caused by personnel issues while supporting the limitless potential of people and organizations. The company focuses on employee retention, development, and recruitment, handling over 280 projects annually. With a specialization in healthcare, welfare, and care sectors, MAST provides comprehensive support including training and consulting services tailored to the industry's needs.

Corporate Name: MAST Co., Ltd.
Head Office: 403 Veil Higashi-Fuchu, 3-8-11 Midori-cho, Fuchu City, Tokyo
CEO: Toshiya Iwamizu
Business Overview:

• - Developing and operating Teichaku Marker aimed at preventing turnover through organizational diagnostics, supportive recruitment services, and educational training programs.

Corporate website
Press releases by MAST