Armed Forces Bank’s Commitment to Veteran Financial Health
In a notable achievement, Armed Forces Bank, a comprehensive military bank established in 1907, has been awarded the Veteran Saves Week "Community Impact Award" and the prestigious "Designation of Savings Excellence" by the Consumer Federation of America (CFA). These recognitions highlight the bank’s substantial contributions toward elevating the financial well-being of veterans, active service members, and military families through consistent education and support.
Armed Forces Bank’s involvement with the Veteran Saves program emphasizes its commitment to addressing the unique financial needs of the military community. The bank participated in the Veteran Saves Week, a national initiative that aims to encourage veterans to adopt savings habits. By promoting the Veteran Saves Pledge, Armed Forces Bank has successfully fostered a culture of savings and financial responsibility among its customers.
A Dual Recognition
Among more than 900 organizations participating nationwide, Armed Forces Bank stood out as the sole recipient of the Veteran Saves Week Community Impact Award in 2025. This accolade acknowledges the bank's exceptional efforts in inspiring savings behaviors in its community during the campaign. Notably, the bank provided clear and actionable instructions to help veterans embrace saving, significantly influencing their financial journeys. According to Krystel Spell from Veteran Saves, Armed Forces Bank demonstrated a thoughtful approach, ensuring the message resonated with veterans and fostered meaningful participation.
Furthermore, Armed Forces Bank was one of only two banks nationwide awarded the “Designation of Savings Excellence.” This accolade recognizes financial institutions that have made notable progress and measurable impacts during the Veteran Saves Week. Implemented in November as part of National Military Family Month, the campaign has generated impressive results that underscore the bank's dedication to community service and financial education.
Meaningful Impact Achieved
During the 2025 Veteran Saves Week, Armed Forces Bank launched an extensive outreach initiative that delivered substantial outcomes:
- - More than 50,642 individuals engaged through various channels, including social media, email, branches, and community events.
- - Every retail branch achieved 100% participation, showcasing a unified organizational commitment to the cause.
- - The campaign led to over $1.9 million in savings account growth, fueled by deposits from 6,776 individuals.
- - An additional 85 new savings-type products were opened, with contributions surpassing $1.75 million in new deposits.
- - A noteworthy 55 Veteran Saves Pledges were completed, underscoring the campaign's effectiveness.
- - The bank sent out 44,792 emails, gathering nearly 4,000 interactions through social media, significantly amplifying outreach.
Together with other participating organizations, Armed Forces Bank’s initiatives resulted in reaching
over 1.5 million individuals and inspired
$370,000 in pledges toward future savings goals within the veteran community during the four days leading up to Veterans Day.
Leadership's Perspective