Breaking Away from Individual Influence: Ready Crew’s Sales Strategy at THE SALES STANDARD 2026

Ready Crew’s Innovative Approach to BtoB Sales

Ready Crew, the leading business matching service operated by Frontier Inc., has announced its participation in the large-scale BtoB sales conference, "THE SALES STANDARD 2026," scheduled for May 27, 2026. The marketing manager of Frontier Inc., Takayuki Iwata, will be one of the keynote speakers at this event.

Focus of the Conference Presentation

During this conference, Iwata will present a session entitled, "Eliminating Missed Opportunities with Key Decision Makers Through Reproducible BtoB Sales Strategies." Leveraging Ready Crew’s extensive experience with over 140,000 successful matches, Iwata aims to delve into ways businesses can effectively grow even in uncertain times.

The Concept of Sales Reproducibility

In an ever-evolving business landscape where traditional sales dependent on individual skills often fall short, Ready Crew emphasizes the importance of reproducibility in sales strategies. With an annual transaction volume of 110 billion yen, the company addresses pressing corporate challenges faced daily in the BtoB realm. Iwata will explore how to pinpoint the critical timing of demand emergence and seamlessly connect it to decision-making discussions.

Cultivating Conversations Over Transactions
In today's fast-paced environment, the call for efficiency is louder than ever. However, Ready Crew stands by their philosophy that human emotions ultimately decide outcomes. This underscores the importance of blending data usage with human interaction, giving rise to what they term "contextual sales."

Practical Insights for Enhancing Sales Reproducibility

The session will provide practical insights from Ready Crew’s operational know-how, aimed at companies looking to enhance the reproducibility of their BtoB sales efforts. The goal is not just increasing sales meetings but fostering meaningful dialogue to facilitate authentic connections that lead to successful outcomes.

Event Overview

- Event Title:

~Can BtoB Sales Reproducibility Be Enhanced?~
"Strategies to Increase Meetings and Orders through Systematic Approaches at THE SALES STANDARD 2026"

- Date and Time:

May 27, 2026 (Wednesday), from 10:00 am to 5:00 pm (Ready Crew’s session time: 12:50 pm to 1:10 pm)

- Participation Fee:

Free (Pre-registration required)

- Format:

Online (Streaming via FanGrowth)

- Organized by:

Spir Inc.

Registration Link: Click here to register

Speaker Profile

Takayuki Iwata
Marketing Manager, Frontier Inc.
After graduating from Waseda University, Iwata worked in marketing and business planning at Nexway, a spinoff from Recruit Holdings. He later led promotional efforts at Digital Arts and was responsible for PR, marketing, and design at Mobilus, a leader in the chatbot market, contributing to their growth IPO. Iwata transitioned to marketing management at Kaonavi in the HRTech space before joining Frontier Inc. in 2025.

About Ready Crew

Ready Crew is one of Japan's largest business matching communities, boasting over 2,800 corporate clients and managing an impressive annual transaction volume of 110 billion yen. The service features highly attentive concierges who thoroughly assess a wide array of business challenges, from system development to promotions, ensuring clients find the most suitable outsourcing partners at no cost.

Use Cases: Discover successful examples of Ready Crew's services