Experience the Symmetry Challenge: A New Era of Posture Awareness
Kao Corporation is set to launch its innovative healthcare brand,
Kao Life Care Institute, on November 26, 2025, aiming to address the health concerns of modern society. To celebrate this launch, they are hosting a unique pop-up event called
Symmetry Challenge at
Shibuya Modi from November 26 to November 28, 2025. This event promises an immersive experience designed to visualize posture misalignments with a modern twist.
About the Event
The
Symmetry Challenge invites participants to explore the interaction between their bodies and technology through a groundbreaking approach. In everyday life, issues like prolonged sitting, excessive smartphone use, and irregular sleep patterns can lead to subtle yet significant posture deformities. This event addresses these concerns by introducing a
free app, “my Symmetry,” which, together with specialized insoles named “THE CORE,” provides a comprehensive insight into one’s body dynamics.
Event Details:
- - Name: Symmetry Challenge
- - Dates: November 26 (Wed) 14:00 to 20:00 / November 27-28 (Thu - Fri) 11:00 to 20:00
- - Location: Shibuya Modi 1F Entrance, 1-21-3 Jinnan, Shibuya, Tokyo 150-0041
- - Access: 5-minute walk from JR Shibuya Station Hachiko Exit
- - Admission: Free
Core Activities:
1.
Posture Analysis in Just Eight Steps
At the heart of the event is the innovative app “my Symmetry.” Attendees can quickly analyze their posture by simply walking eight steps with the smartphone resting on their abdomen. The app provides instant feedback on various aspects such as pelvic misalignment, tilt, rotation, and joint movements across six parameters. This allows participants to gain immediate insights into any unnoticed posture issues.
2.
Fitting and Balance Testing of “THE CORE” Insoles
Based on the app’s analysis, professional staff will assist participants in fitting the recommended insoles, “THE CORE.” A simple balance test conducted before and after using the insoles allows attendees to feel the immediate impact of these supportive devices on their posture. Don’t miss the chance to experience the improvement in bodily alignment and balance firsthand.
Understanding the Background
Today's lifestyle is often characterized by long hours of sitting, increased screen time, and irregular routines. Many individuals express feelings of fatigue, along with discomfort in the shoulders and lower back. Kao, with over a century of experience in understanding human well-being and insights from skincare and healthcare research, aims to tackle these concerns. The new brand focuses on the concept of symmetry, specifically addressing postural misalignments caused by habitual body usage.
Kao has developed technology that quantifies the movements of the pelvis and joints, including measuring discrepancies and range of motion. Utilizing this technology, individuals can quickly assess their posture. This approach serves as the foundation for the newly established
Kao Life Care Institute, which aims to help people achieve balance in both mind and body in their daily lives based on the principles of symmetry.
New Products to Experience:
1.
“my Symmetry” App
The world’s first free app that assesses posture misalignments simply by walking eight steps with a smartphone on your abdomen. Based on analysis results, it suggests expert-recommended exercises tailored to individual needs, offering over 300 variations.
2.
“THE CORE” Insoles
These insoles are designed to support posture correction based on the app's analysis. They come in three variations according to the type of misalignment, featuring a unique three-layer structure that balances firmness and flexibility to support the arch of the foot and heel alignment effectively.
If you’re curious about your posture balance or wish to deepen your understanding of your body, take advantage of the
Symmetry Challenge as an exciting opportunity to discover a new aspect of yourself.