#Japan #Tokyo #healthy lifestyle #WithGreen #salad bowls

WithGreen Achieves Milestone of 50 Stores Nationwide

In a significant milestone for the salad bowl specialty store chain, WithGreen has announced the opening of two new locations—Lumine Ogikubo and Ikebukuro IT Tower Tokyo—on March 14, 2026. This expansion marks the 10th anniversary of the company, founded as a response to the growing demand for healthy dining options across Japan. WithGreen's mission is to integrate healthy choices into customers' daily lives, positioning salad bowls as a primary meal option.

The Beginnings of WithGreen

Founded in 2016 by Tomohiro Takefumi, WithGreen was inspired by a salad restaurant in New York. Takefumi embarked on a global journey focusing on the theme of food before establishing the brand's first restaurant in Kagurazaka, Tokyo. Initially facing skepticism about the filling potential of salads, the company gradually gained traction, especially during the COVID-19 pandemic, which heightened health awareness and boosted demand for food delivery.

By 2021, WithGreen had successfully opened its first location in Osaka, followed by subsequent shops in Aichi and Fukuoka in 2023. With a growth rate of over 143% compared to the previous year, the brand now serves approximately 2.5 million salads annually, a testament to its popularity and consumer acceptance.

Expansion Plans and Future Goals

The dual store openings on March 14, 2026, are not just a celebration of the past decade but also a launchpad for future endeavors. With plans to further expand its footprint across the nation, WithGreen aims to become Japan's leading salad bowl specialist. This ambitious vision aligns with their corporate motto, 'WithGreen with your life,' emphasizing the brand's commitment to creating a sustainable and embracing culture around healthy eating.

The upcoming decade will focus on enhancing partnerships to redefine salad bowls as an integral part of Japanese dining culture. Through sustainable practices and innovation, WithGreen will also explore new business opportunities, aiming to challenge the traditional food landscape and foster deeper connections with its customers.

National Presence and Menu Innovation

WithGreen has successfully established its presence in various regions:

• - Kanto includes locations such as Shinjuku San-chome and Shibuya Hikarie.
• - Chubu features outlets in Nagoya, while regions like Kinki and Chugoku see the brand active in cities like Osaka and Hiroshima.
• - The estimated 50 locations across Kanto, Chubu, Kinki, Chugoku, and Kyushu showcase its widespread appeal.

To keep up with the seasons, WithGreen introduces seasonal salads bi-monthly. This initiative celebrates Japan's rich seasonal produce, mirroring the brand's ethos of using domestically sourced ingredients where possible. From various regional specialties to innovative combinations, WithGreen promises customers an evolving culinary experience.

Conclusion

As WithGreen marks a significant turnaround after a decade in business, the brand looks forward to redefining healthy eating through its innovative salad bowls. By creating nutritious, filling meals, WithGreen remains committed to promoting a healthy lifestyle while making strides in sustainable practices and expanding its community.

For more information on WithGreen's offerings and locations, check out withgreen.club or follow their official Instagram @withgreen_official.