How Nahato Improved Employee Wellbeing with Lunch Delivery Service in Shibuya Offices

Introduction

In the bustling environment of Shibuya, Tokyo, companies often face unique challenges in providing their employees with convenient and healthy lunch options. One such company, Nahato, a rapidly growing firm specializing in SNS and influencer marketing, has successfully addressed this issue by implementing a corporate lunch delivery service known as 'Shashoku DELI.' This initiative aims to tackle lunchtime inefficiencies experienced in high-rise office buildings, enhancing the health and performance of their predominantly young workforce.

The Challenge: Lunchtime Inefficiencies and Health Concerns

Nahato operates from the Shibuya Mark City high-rise building, where employees frequently encounter significant delays during lunch hours due to congested elevators. This often results in employees spending nearly 20 minutes commuting for lunch, which can lead to unhealthy eating habits such as opting for instant noodles or convenience store meals, particularly among busier staff members. Concerns arose regarding nutritional imbalances and insufficient work-life boundaries, motivating the stakeholders at Nahato to pursue a healthier alternative for their employees.

Choosing Shashoku DELI

After careful consideration of numerous catering services, Nahato decided to bring Shashoku DELI on board. Key factors contributing to this decision included:
1. Elimination of Commuting Time: By selling lunches within the office premises, Nahato eradicated the stress of elevator delays, allowing employees to maximize their precious break time.
2. Affordable Pricing Through Company Subsidies: The service enables employers to partially subsidize meal costs, making it affordable for young employees to eat well every day.
3. Minimal Operational Burden: With dedicated staff managing everything from meal preparation to sales, Nahato’s HR and administrative resources were preserved.

Positive Effects Post-Implementation

Nahato strategically positioned the lunch sales area at the far end of their office, fostering spontaneous conversations among employees from different departments during their lunch breaks. The establishment of a café lounge with a scenic view has further encouraged employees to gather and enjoy their meals together, promoting a thriving workplace culture.

This initiative has not only served as a food provision but as a catalyst for enhancing real-life interactions and a sense of community within the organization.

About Nahato

- Company Name: Nahato Inc.
- Representative: Tomoki Adachi
- Address: Shibuya Mark City West, 15F, 1-12-1 Dogenzaka, Shibuya, Tokyo
- Business Operations: Influencer marketing and SNS advertising agency
- Website: nahato.co.jp

What is Shashoku DELI?

Shashoku DELI is a welfare service that offers lunch through direct sales in office spaces, showcasing a variety of daily meals while minimizing the burden of equipment investment and inventory management. This service aims to create a better workplace environment by ensuring employees have easy access to quality meals without excessive costs.

Key Features:

- Over 30 different menu options daily, including a mix of Japanese, Western, and Chinese cuisine.
- On-site staff handling the entire operation, from ordering to cleanup, which alleviates workload on administrative teams.
- No initial investment required for equipment, facilitating smooth implementation.
- Meals priced from ¥350 and supported by corporate subsidies to enhance employee satisfaction.

About WAO Corporation

WAO Corporation specializes in services that enhance the well-being of employees while increasing institutional value for businesses. By providing easy-to-manage meal solutions like Shashoku DELI, WAO focuses on reducing operational burdens while ensuring a continuous and satisfactory experience for users.