Bringing Holiday Cheer Early: The Home 4 the Holidays Campaign Kickoff for Orphan Pets

The Holidays Arrive Early for Orphan Pets in Need!



As the leaves begin to change color and the air turns crisp, animal lovers are reminded that the holiday season is upon us. October 1st marks the official launch of the Home 4 the Holidays campaign, a heartwarming initiative that encourages families to find furry companions in shelters rather than pet stores or breeders. This year, the campaign celebrates its 27th anniversary, and Blue Buffalo has once again joined forces with the Helen Woodward Animal Center to boost this noble cause.

The program kicked off with a remarkable donation of over 80,000 pounds of pet food to animal shelters across the country, specifically targeting those on the West Coast and in New York City. This is a significant gesture as it provides high-quality nourishment for countless orphan pets awaiting adoption. On this day, representatives from 23 animal rescue organizations in Southern California converged at the Helen Woodward Animal Center to collect these much-needed supplies.

This yearly campaign has gained momentum through its various partnerships, having placed over 22 million pets into loving homes since its inception. Blue Buffalo's commitment to providing essential resources has been unwavering. Since starting their holiday food donations in 2018, they have given more than 710,000 pounds of food, enabling shelters to keep their focus on what truly matters—finding families for these animals.

Animal welfare organizations face numerous challenges each year, amongst them overcrowded facilities, dwindling funds, and climbing medical and supply costs. By delivering truckloads of food to shelters on both coasts, Blue Buffalo alleviates some of the financial pressure, allowing these facilities to concentrate on matching pets with forever homes rather than worrying about fundraising.

Several West Coast rescue groups including Lionel's Legacy, Fallbrook Animal Sanctuary, and Rebel Ranch Rescue were among those receiving this generous food donation. Haley Perry, the Senior Manager of Brand Experience at Blue Buffalo, emphasized the importance of adopting pets from shelters, where they can find loving families. "Every dog and cat deserves a loving, forever home where they are truly embraced as family," she states.

The importance of this initiative is underscored by the escalating struggles of shelters during holiday seasons, when the demand for pet adoptions often rises. To further promote the message of adoption, the Helen Woodward Animal Center has allocated a $25,000 prize for the most innovative seasonal promotion created by a participating rescue organization through the Home 4 the Holidays initiative.

For those looking to make a difference, there are numerous ways to get involved. Families are encouraged to adopt, share their adoption stories through social media hashtags like #IChoseToRescue, and spread the word on the significance of fostering a pet from a shelter. Through this engagement, participants not only find joy in bringing a new pet home but also contribute to a larger cause.

For more details about the Home 4 the Holidays campaign or to locate local shelters and rescue groups, visit the official site. The Helen Woodward Animal Center, based in Rancho Santa Fe, California, remains a beacon of hope for animals in need, continually working to connect pets with families where they can thrive and be cherished.

The question is clear: this holiday season, will you open your heart and home to an orphan pet? Visit your local rescue centers and see how rewarding it can be to provide a loving environment for an animal in need.

About Blue Buffalo


Founded on a love for pets, Blue Buffalo is renowned for its commitment to crafting nutritious, high-quality pet food, ensuring not just survival but a thriving existence for our furry friends. The company's mission rings true in every recipe, echoing the sentiment of treating pets as family. To learn more about their offerings, visit BlueBuffalo.com.

About Helen Woodward Animal Center


The Helen Woodward Animal Center, a non-profit organization, is dedicated to animal welfare through various services including adoptions and educational programs. Founded in 1972, they impact over 90,000 lives each year, advocating for responsible pet ownership and fostering community engagement. For more information, check their website or visit their center in Rancho Santa Fe.

Topics Policy & Public Interest)

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