#Japan #Tokyo #NeCfru #MAM #OCT

In an ever-evolving digital landscape, Ogaki Cable Television (OCT) faced significant challenges in managing their growing library of self-produced video content, including news and regional programming. With an increasing number of videos needing to be archived and utilized efficiently, OCT recognized the urgent need for a more practical file management approach. Traditional file-sharing solutions proved inadequate, leading to difficulties in filtering content by production category or broadcast date and making it cumbersome to verify video content. Furthermore, the existing systems did not facilitate a secure sharing environment within the organization, increasing the workload of production staff while missing opportunities to utilize archived materials.

To combat these issues, OCT sought the expertise of NeCfru, a Tokyo-based company specializing in video management systems. They embarked on a collaborative journey to create a tailored Media Asset Management (MAM) system that would address OCT's specific needs. Following thorough consultations and validations that started in April 2024, the project culminated in the successful implementation of the customized MAM solution.

Tailored Features of NeCfru MAM

The newly introduced system incorporated various specifications uniquely designed for OCT, enhancing operational efficiency. Key features of the NeCfru MAM solution included:

• - Advanced Search Capabilities: Users can perform detailed searches based on production categories, regional names, and broadcast dates.
• - Preview Functionality: Videos can be previewed without needing to open each file, streamlining the review process.
• - Internal Security Measures: The system is accessible only within the organization, ensuring data security through IP restrictions—no external accounts are required.
• - Temporary URLs for External Sharing: The ability to issue time-limited URLs for sharing with external parties whenever necessary.

Impact After Implementation

The introduction of NeCfru MAM significantly transformed the production environment at OCT, leading to:

• - Enhanced Workflow: Content search and sharing became remarkably more efficient, resulting in considerable improvements in overall productivity.
• - Facilitated Content Reuse: The accessibility of needed materials catalyzed the repurposing of past video assets.
• - Stress-Free Operation: Secure operations with minimal friction became feasible, greatly enhancing the working experience for the staff members.

Insights from OCT's Broadcast Department

Mr. Takuya Iguchi of OCT’s Broadcast Department expressed satisfaction with the collaboration. "We aimed to utilize cloud-based archiving and explored multiple options, but many vendors offered proposals involving physical media, while the cloud services available did not meet our needs in terms of cost or specifications. However, NeCfru proposed a customized solution built on AWS with a distinct account structure. This arrangement could flexibly accommodate our growing data volume and provided an adequate MAM system focused on archiving and utilization. We are pleased with the results and look forward to expanding our archiving capabilities under NeCfru's AWS development."

What is NeCfru MAM?

NeCfru MAM is a cloud-based archive management system designed to centralize the management, searching, and sharing of video materials in broadcasting and video production settings. It allows for detailed searches through production categories, broadcast dates, and tags, and supports video previewing while ensuring secure sharing both internally and externally. This system caters to the unique operational needs of production environments, providing immediate access to the required materials.

For more in-depth information about NeCfru MAM, visit the official website.