Hisense Ignites the FIFA World Cup 2026™ with RGB Experience Zone
Hisense RGB Experience Zone Shines at FIFA World Cup 2026™
As an official sponsor of the FIFA World Cup 2026™, Hisense launched its temporary RGB-themed experience zone on June 9 in Hudson Yards, New York City. This event marks a significant milestone in football and technology integration, showcasing how immersive experiences and cutting-edge display technology can blend seamlessly with popular culture.
The Hisense experience zone is strategically located next to the iconic structure known as “The Vessel,” creating a landmark for fans and visitors alike. Open to the public from June 9 to June 13, this event aims to immerse attendees in the electrifying atmosphere of the World Cup. The installation features dynamic LED screens that display Hisense's branding, RGB primary color animations, and World Cup elements, cleverly interpreting
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