#Japan #Osaka #Shopify #Omnichannel #REcore

RECORE Launches the Omnichannel App for Shopify

RECORE, based in Suita City, Osaka, has announced the launch of its latest tool, the RECORE Omnichannel App, specifically designed for Shopify. This innovative addition to their retail and reuse industry cloud-based system promises to enhance the shopping experience by bridging the gap between online and offline retail through its Online to Offline (O2O) solutions.

Key Features of the Omnichannel Experience

The first phase of the app includes a feature that allows customers to view real-time inventory from physical stores directly on the Shopify platform. This significant enhancement enables e-commerce visitors to check stock availability at their nearest outlet, thus optimizing their purchasing journey and encouraging foot traffic to physical locations.

Addressing Fragmentation in Retail

The drive for this launch stems from the growing disconnect between online and offline shopping experiences. As customer expectations continue to evolve, integrating physical stores with online platforms becomes essential to achieving seamless service. RECORE has previously established connections between Shopify and its core system, offering a variety of functions, including:

• - Listing new products on Shopify
• - Synchronizing inventory between stores and Shopify
• - Linking product catalogs
• - Integrating member point systems
• - Establishing a cohesive member rank system spanning both stores and e-commerce
• - Customizing reward rates and sales based on member ranking
• - Showing member barcode on Shopify personal pages

With the introduction of the RECORE Omnichannel App, customers will now visualize store inventory, encouraging traffic from e-commerce to physical stores and evolving traditional shopping experiences into more modern formats conducive to today’s consumer.

Real-world Application: A Case Study

The new app is already being utilized by yuhaku, a luxury leather brand under the umbrella of the RECORE group, with its official e-commerce site benefiting from the integration. This application allows customers to seamlessly check stock and make purchases across both brick-and-mortar locations and online, enhancing their overall shopping experience.

Future Prospects

Positioned as Phase 1 of the RECORE Omnichannel App, the developers intend to incorporate additional functionalities in subsequent releases. These include:

• - Support for Buy Online, Pick-up In Store (BOPIS) services
• - Promotion of OMO initiatives that blur the lines between online and in-store shopping
• - Implementation of advanced CRM integrations to provide personalized customer experiences

These future developments aim to transform the RECORE Omnichannel App into a foundational infrastructure supporting omnichannel and OMO strategies in retail, ensuring its offerings extend beyond mere e-commerce capabilities. All current RECORE users can utilize this app free of charge.

About RECORE

RECORE specializes in providing cloud-based core systems tailored for the retail and reuse sector. Its platform includes integrated functionalities related to POS systems, inventory management, customer relationship management, e-commerce integration, tax-free sales, BOPIS services, and membership rankings, all predicated on an omnichannel approach. With robust scalability and API integration capabilities, RECORE allows for seamless connectivity with external marketing and business intelligence tools, as well as logistics systems. As a result, it has successfully positioned itself as a next-generation infrastructure in the retail industry, serving a wide range of entities from medium to large retail and apparel firms, as well as reuse businesses.

For further details, visit their official service site: RECORE for Retail.

Company Overview

RECORE, Inc.
Location: 9-22 Toyotsu-cho, Suita City, Osaka, Japan
Tokyo Branch: 1-8-15 Konan, Minato City, Tokyo, Japan
CEO: Shuhei Sato
Founded: October 2016
Business Activities:

• - Development and provision of the RECORE cloud-based system for retail and reuse industries
• - Development and provision of comprehensive management systems for flea markets/e-commerce known as RECORE EC
• - RECORE logistics and consultancy services.