Puerto Rican Artist Clarent Joins Warner Music Latina for Global Success

From Caparra Terrace to Worldwide Stardom: Clarent Teams Up with Warner Music Latina

In a groundbreaking move for his burgeoning career, Puerto Rican artist Clarent has officially partnered with Warner Music Latina, setting the stage for global recognition and success. This alliance arrives on the heels of his latest single, 'IA', which has gained remarkable traction across various platforms, particularly reaching the #1 spot on Spotify's Top 200 in Spain. The song isn't limited to Spain; it has charted in over 20 countries, including Italy, Mexico, and the United States, marking it as a significant milestone in his career. With over a million daily streams, 'IA' has dominated multiple streaming charts, solidifying Clarent's place in the international music scene.

Clarent, who hails from Caparra Terrace in San Juan, Puerto Rico, expressed his excitement for this new chapter in his career. "Ready for this new season – big thanks to the Warner fam for keeping it real. This is where boys become men. Signed, The Babayaga," he stated enthusiastically. With roots firmly planted in his community, Clarent's music reflects the authentic experiences of urban life in Puerto Rico, delivering lyrics that resonate widely with listeners, transcending borders.

His journey began as he focused on narrating the realities of street life—not to glamorize but to document the struggles and triumphs that surround him. Clarent’s authenticity is a breath of fresh air in the music industry, showcasing that success can coexist with community values and personal integrity. His rise has brought the stories of Caparra Terrace to a worldwide audience, proving that genuine expression in music transcends geography.

Warner Music Latin America's President, Alejandro Duque, shared his enthusiasm for their partnership, stating, "We are thrilled to partner with Clarent and his team to help build on his unique vision and take his career to new heights. Clarent exemplifies how authentic sounds can disrupt conventional genres and carve out new paths in the music industry. We are excited to play a role in this remarkable journey."

Since his debut in 2023, Clarent has made significant strides in the Latin music scene, catching the attention of major artists including Myke Towers, who collaborated on the remix of Clarent's track 'Sport +'. This collaboration further expanded Clarent's audience by over 135% in just a month—highlighting the power of collaboration in today's music industry.

The partnership between Clarent and Warner Music Latina is structured as a collaborative alliance rather than just a standard record deal. Roberto Andrade, the Managing Director of Warner Music Latina, emphasized that the agreement represents a joint effort grounded in trust and shared vision. This in-depth understanding of Clarent's artistry and cultural essence is essential to the agreement, designed to uplift both his music and the rich street culture of Puerto Rico.

Jonniel, the manager of Clarent, expressed appreciation for Warner Music Latina’s support, saying, "Shoutout to the team at Warner Music Latina for believing in this vision and backing us all the way. This is just the kickoff to something amazing. Clarent's got that raw, undeniable talent, and I'm stoked to be on this journey with him."

As Clarent embarks on this promising new journey with Warner Music Latina, fans anticipate the innovative sounds and impactful stories that he will share. His commitment to showcasing the essence of Puerto Rican culture through his art promises a refreshing wave in the music landscape, positioning him not just as an artist but as a representative of his community on a global stage.