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Introducing the New Fragment Cases by HIROKO HAYASHI

HIROKO HAYASHI, a brand under the World Group, is set to release its latest creation, the Fragment Case, on September 9. This brand, celebrated for its elegant leather goods that blend sophistication with playful designs, continues to innovate with materials that stand out.

A Blend of Quality and Creativity

Designed by Hiroko Hayashi, the brand's products exemplify a perfect balance between adult sophistication and a sense of playfulness. The company takes pride in using top-quality leather, crafted entirely in Japan, which makes its offerings beloved by individuals of all ages, genders, and nationalities.

The Fragment Case, which is a minimalist accessory, has been reimagined with HIROKO HAYASHI's signature touch. It features unique textures and materials, transforming what might typically be a standard case into a fun and stylish statement piece.

Featured Products of the Fragment Case Lineup

1. GIRASOLE Fragment Case
Price: ¥24,200 (tax included)
Colors: Black, Gold, Silver, Pink
Dimensions: 130mm x 80mm
This case showcases a pattern reminiscent of a metallic mesh. Crafted from metallic-treated cowhide, it undergoes a dual-process of embossing and die-cutting, resulting in a lightweight yet elegant finish.

2. DAMASCO Fragment Case
Price: ¥24,200 (tax included)
Colors: Light Grey, Silver
Dimensions: 130mm x 80mm
Enhanced with foil application and an embossed technique, this cowhide case is finished using dyes for an antique look. Each piece is hand-colored, ensuring unique variations in hue and nuance across the collection.

3. CARDINALE Fragment Case
Price: ¥24,200 (tax included)
Colors: Black, Charcoal Grey, Ivory
Dimensions: 130mm x 80mm
Made from goat leather and embellished with die-cuts, this case might appear simple but it boasts surface effects and a distinctive movement, accompanied by soft and lightweight materials that appeal to the senses.

Shop the Collection

You can explore the new Fragment Cases through HIROKO HAYASHI's online store or visit any of their retail locations across Japan:

• - Online Store
• - Store Locator

For the latest updates and inspirations, follow HIROKO HAYASHI on Instagram: @hiroko_hayashi_official.

Brand Philosophy

HIROKO HAYASHI is not just about providing beautiful bags and leather accessories; it's about creating items that facilitate memorable experiences. The philosophy behind the brand sees wallets as tools that prompt graceful hand movements, while bags are vessels for dreams and memories.

About HIROKO HAYASHI

Company Name: Hirofu Co., Ltd. (World Group)
CEO: Yoshiko Sasaki
Headquarters: 3-5-10 Kita-Aoyama, Minato-ku, Tokyo 107-8526; 3-1-31 Minami-Aoyama, KD Minami-Aoyama Building, Tokyo 107-0062
Corporate Website: World Corporate Site
Official Online Store: World Group Online Store