In an era where digital assets are taking center stage, Broadridge Financial Solutions, Inc. (NYSE: BR) has launched its highly anticipated Broadridge Digital Assets Solutions. This new suite of offerings is designed to provide financial institutions with the tools needed to effectively scale their digital asset strategies while adhering to the ever-evolving landscape of global regulations. Driven by the necessity for transparency and enhanced investor education, this initiative aims to streamline access and comprehension of digital assets for investors around the world.
Mike Tae, Co-President of Broadridge's Investor Communication Solutions Business, emphasizes the importance of giving investors clear and usable information as the digital landscape expands. In his words, "By leveraging our trusted expertise in data and governance solutions, we are helping clients provide useful information to investors and participants in the crypto and digital assets space, furthering the democratization of investing." As financial markets continue to adjust to the complexities of cryptocurrencies and tokenized assets, Broadridge recognizes the pressing need for comprehensive disclosure and governance solutions.
The Broadridge Digital Asset Solutions are tailored to meet the increasing demand from financial institutions for robust regulatory compliance, equipping them with innovative tools to enhance investor choice and education. According to Aviad Stein, Head of Digital Asset Solutions at Broadridge, "Our solutions bridge the gap between traditional finance (TradFi) and decentralized finance (DeFi), offering services for cryptocurrency exchanges, broker/dealers, wealth managers, and digital asset custodians. This empowers institutions to innovate and grow while ensuring that investors have the necessary resources to navigate this increasingly complex market."
Groundbreaking Features: ClearFi
One of the cornerstone features of the Broadridge Digital Asset Solutions is the groundbreaking Broadridge® ClearFi, which was introduced in October 2024. This platform allows investors and their advisors to quickly access, understand, and monitor their digital asset investments. This innovative suite enables financial intermediaries operating in the digital asset landscape to better inform their clients and participants about crucial on-chain and off-chain information related to digital assets, including cryptocurrencies and DeFi developments.
A recent survey conducted by Broadridge revealed that investors often struggle to find essential information, so ClearFi aggregates data from a multitude of trusted sources and consolidates it into easily understandable formats. This allows for a standardized taxonomy that enhances transparency and investor education.
A Promising Future for Digital Assets
As the global financial landscape increasingly accommodates digital assets, Broadridge's transformative solutions present a much-needed framework for financial institutions aiming to scale their operations, ensure compliance, and empower investors with the knowledge necessary for succeeding in this digital age. In doing so, Broadridge is helping to pioneer a new era for digital asset disclosures, driven by a commitment to enhance investor access and understanding.
For more details, visit Broadridge's dedicated page on ClearFi at
Broadridge ClearFi.
About Broadridge
Broadridge Financial Solutions is a global technology leader recognized for its expertise and transformative offerings. Specializing in governance, investing, and communications, Broadridge's solutions help clients and the financial services industry operate and innovate efficiently. The company's technology platforms process over 7 billion communications annually and support more than $10 trillion in global securities trading. As a proud member of the S&P 500® Index and a certified Great Place to Work®, Broadridge employs over 14,000 associates across 21 countries. For more information, explore
Broadridge.