#Japan #Toyota City #Value Card #Toyota Cooperative #Meglia Card

Enhancing Cashless Payment: Toyota Cooperative Association Partners with Value Design

In a significant advancement for cashless payment solutions, Value Design, a subsidiary of PayCloud Holdings, has partnered with the Toyota Cooperative Association, which operates 15 stores in Aichi Prefecture, Japan. This collaboration will introduce the innovative cloud-based payment service, Value Card, tailored specifically for the needs of the members of the Toyota Cooperative Association (TCA).

Introduction of the Value Card

Value Design, headquartered in Tokyo, has been providing unique payment solutions aimed at improving the retail experience. The TCA, based in Toyota City, recognized the importance of modernizing its payment options to enhance member convenience and satisfaction. Consequently, they decided to adopt the Value Card, which will officially launch on April 24, 2026, as the exclusive electronic money service for members, branded as the MEGLIA CARD.

The introduction of the Value Card represents a strategic move for TCA, involving not only cashless payments but also the collection and analysis of purchasing data to improve marketing efforts. The capability to engage members through campaigns linked to the Value Card will foster increased store visits and customer loyalty.

Cashless Solutions Implementation

The partnership extends beyond merely offering a payment card; it encompasses a comprehensive cashless environment across TCA's retail spaces. Through collaboration with Mobile Create Co., Ltd., Value Design has developed payment terminals compatible with the Value Card, facilitating swift and efficient transactions at various specialty stores operating within the cooperative’s venues. This cashless ecosystem aims to create:
- Seamless cashless transactions
- Increased visitation frequency through easy charging options
- Enhanced marketing through data accumulation and analysis
- Integrated campaigns to boost engagement

Specialized Payment Terminals

To support the diverse range of specialty stores within TCA's facilities, Value Design is deploying compact, user-friendly payment terminals that accept the Value Card.

Features of these Payment Terminals:

• - Compatibility with Value Card payments
• - Compact and flexible design to facilitate easy adoption across various specialty shops
• - A unified payment environment across the entire facility

Note: Charging the MEGLIA CARD will not be available at specialty stores.

Accelerating Cashless Payment Initiatives

Value Design is committed to enhancing customer engagement and store promotions through continued development of cashless service offerings. The company strives not only to provide payment solutions, but also to play a pivotal role in strengthening marketing initiatives and maximizing revenue for retailers. Ongoing partnerships with Mobile Create and other collaborators will facilitate the provision of advanced and flexible multi-payment environments.

About the Toyota Cooperative Association

The Toyota Cooperative Association, affectionately known as Meguria, supports the livelihoods of Toyota employees and local community members. Their operations include grocery retail, delivery services, and various social and cultural initiatives, all geared towards enriching members’ lives. For more information, visit Meguria's official site.

About Value Design Company

Value Design, a wholly-owned subsidiary of PayCloud Holdings, was established in July 2006, and is located at Tokyo Square Garden. The company focuses on integrating cashless payment solutions with marketing strategies, offering various services like the Value Card, the Value Wallet, which is a store-specific app, the Value Gateway for QR code connectivity, and Value Gift, a digital gift service accessible via email and social media.

For further inquiries and detailed information, please refer to the official website of Value Design listed here.

Note: The content and details provided in this press release are based on information at the time of announcement and may change without prior notice.