Under Canvas Expands to New England with Opening of White Mountains Location
Under Canvas Expands to New England
Under Canvas, recognized as a leader in upscale outdoor hospitality, has exciting news for outdoor enthusiasts: they are set to unveil their latest location in the stunning White Mountains of New Hampshire, opening June 2026. This marks not just an expansion, but a deeper commitment to bringing unique, upscale camping experiences to the East Coast.
Nestled on an expansive 86-acre property, Under Canvas White Mountains will offer guests breathtaking views of Mount Washington and the Presidential Range, surrounded by picturesque meadows, lush forests, and orchards. This prime location provides seamless access to the White Mountain National Forest, one of the most frequented national forests in the United States. Guests can also enjoy nearby attractions including the Franconia Notch State Park, the scenic Kancamagus Highway, and the iconic Mount Washington Cog Railway, along with charming towns such as Littleton, Bethlehem, and Lancaster.
Matt Gaghen, CEO of Under Canvas, shares the vision: "With the launch of Under Canvas White Mountains, we're deepening our presence in the Northeast and expanding access to some of the region's most iconic outdoor destinations. The White Mountains have long been a beloved road trip destination for East Coast travelers. Our new location provides an upscale base camp experience conveniently located near major markets like Boston and New York City. From stunning summit views to scenic drives and countless trails, this camp will be a gateway to New England's unforgettable natural beauty."
Guests at Under Canvas White Mountains can expect luxurious safari-style canvas tents each featuring a private deck, West Elm furnishings, and ensuite bathrooms that include pull-chain showers, sinks, flushing toilets, and king-size beds adorned with high-end linens. Additional features in the tents include bedside lanterns, wood-burning stoves, and USB battery packs for modern convenience. Onsite, diners can indulge in café-style meals heavily inspired by local flavors, while enjoying programming that includes live music, yoga sessions, and outdoor games, all centered around communal fire pits which foster a sense of connection and community among guests.
To elevate the guest experience further, each camp will have a dedicated Guest Experience Coordinator focused on planning exhilarating activities such as guided hiking, rafting, and mountain biking adventures. At the heart of Under Canvas is their Mindful Approach, reflecting their dedication to sustainability, minimal land disturbance, and thoughtful architecture that harmonizes with the environment. The brand's commitment to reducing light pollution with designs such as those leading to the world’s first DarkSky-certified resort demonstrates their leadership in eco-friendly hospitality.
Reservations for Under Canvas White Mountains are available now, with rates starting at $279 per night plus applicable taxes and fees. This new addition not only expands the Under Canvas portfolio but also enhances the outdoor experience for travelers seeking luxury amidst nature. As they prepare to open their doors, the excitement is palpable among outdoor enthusiasts eagerly anticipating their chance to explore this fresh location.