#USA #New York #Laura Geller #Fran Drescher #Spackle Primer

Laura Geller Beauty's Spackle Skin Perfecting Primer: Hydrate Earns NEA Seal of Acceptance

Laura Geller Beauty recently announced a significant milestone, as its renowned Spackle Skin Perfecting Primer: Hydrate has received the prestigious Seal of Acceptance from the National Eczema Association (NEA). This recognition marks a groundbreaking achievement, making it one of the first makeup primers to be certified suitable for individuals with eczema and sensitive skin.

Commitment to Gentle Beauty

The NEA Seal of Acceptance is not given lightly; it is awarded to products that pass stringent evaluations by the NEA, an organization dedicated to improving the lives of the estimated 31 million Americans living with eczema. According to Laura Geller, the founder of the brand, this recognition underscores their commitment to developing beauty products that cater to a diverse range of skin types and concerns. Their philosophy is rooted in the belief that beauty should enhance, not compromise, the health of the skin. Geller states, "I have always believed that beauty should never come at the cost of your skin's health."

With the Spackle Skin Perfecting Primer, Laura Geller aims to provide a product that not only preps the skin for makeup application but also cares for it, making it accessible to those who need gentle skincare solutions. The brand's focus on product inclusivity ensures that individuals dealing with skin sensitivities can still enjoy the beauty experience without fear of exacerbating their conditions.

Campaign Featuring Fran Drescher

To celebrate this noteworthy achievement, Laura Geller Beauty is launching an exciting new campaign featuring the beloved actress and health advocate, Fran Drescher. As a long-time ambassador for the brand, Drescher embodies the essence of their mission — promoting health conscious beauty practices. "I've always been passionate about health and what we put on our bodies, so being part of a campaign that truly walks the walk was something I couldn't say no to," Drescher commented about the collaboration.

The new campaign will be showcased across various platforms, including digital, social media, and retail channels, effectively reaching a wide audience and amplifying the benefits of the primer. The partnership with Drescher not only elevates the brand's visibility but also highlights a shared commitment to wellness in beauty.

Recognized by Other Health Organizations

Additionally, the Spackle Primer has gained acknowledgment from the National Psoriasis Foundation, further solidifying its reputation as a safe option for individuals not only with eczema but also with psoriasis. This broad recognition speaks volumes about the product's formulation, which prioritizes skin health while delivering exceptional makeup results.

About Laura Geller Beauty

Founded in 1997, Laura Geller Beauty originated from the need to simplify the daily makeup routine with intuitive, transformative beauty products that bring joy to users. With a pioneering vision for artisan-crafted baked makeup, the brand has focused on delivering exceptional coverage suitable for various skin types, particularly for mature skin. In recent years, the brand has shifted its marketing focus to exclusively feature women aged 40 and above, emphasizing the beauty of aging gracefully.

Their products are available through multiple channels such as QVC, LauraGeller.com, Amazon, Ulta, Sephora, Macy's, and more, making it easier for consumers to access quality makeup designed with their unique needs in mind.

Laura Geller Beauty continues to lead in the cosmetics industry by developing innovative products that celebrate individuality while prioritizing the health and well-being of all skin types. With the NEA Seal of Acceptance backing their newest addition to the Spackle line, the brand solidifies its role as a champion for beauty that cares, ensuring that everyone can feel confident in their skin while enjoying the artistry of makeup.