Uobei Anime Campaign
2025-12-23 02:13:32

Exciting New Year Collaboration Campaign at Uobei Featuring Popular Anime Merchandise

Summary of the Campaign



Genki Global Dining Concepts, headquartered in Taito, Tokyo, is launching an exciting double collaboration campaign at Uobei starting January 6, 2026. This campaign features popular animation series, 'Himitsu no Aipuri' and 'Saikyou Ou Zukan – The Ultimate Tournament', appealing to audiences of all ages.

Campaign Overview



The 'Uobei Double Collaboration Campaign' invites families to immerse in a unique dining experience by ordering a special Kids Set menu. Each order comes with an exclusive item based on either 'Himitsu no Aipuri', which showcases colorful idol adventures, or 'Saikyou Ou Zukan', a thrilling battle simulation series starring various animals, dinosaurs, and more.

Prize Details


  • - When customers purchase the Kids Set, they will receive a randomized special design Aipuri card (2 designs available) or a campaign sticker from the 'Saikyou Ou Zukan' collection (4 designs available).
  • - Customers can choose their preferred option using the in-store touch panel, though note that options are subject to random availability.
  • - The campaign is limited to dine-in orders only; take-out orders will receive standard prizes.

Additional Exciting Offers


Alongside this, patrons who spend over 2,500 yen (tax included) on dining at Uobei will be gifted a limited-edition clear file. During the same period, guests can also enter an exciting lottery offering fantastic novelty items by following the official Uobei account and reposting the designated campaign post.

Visual Experience


To further enhance the campaign atmosphere, Uobei will showcase captivating visuals including posters, banners, and promotional displays throughout its restaurants, creating an engaging environment for all customers.

Campaign Period


  • - Duration: January 6, 2026 – February 8, 2026.
  • - Please note that availability may vary by location and items are limited until stocks run out.

Detailed Breakdown of Offerings


1. Kids Set Gifts: Enjoy unique rewards with the Kids Set orders at any Uobei locations across Japan.
2. Clear File Giveaway: Customers can claim a special clear file with any in-store order over 2,500 yen.
3. Raffle Campaign: Exciting prizes include an action figure set and a specially designed A4 acrylic board, open to entries from January 6 to February 8.
4. Promotional Visuals: Each Uobei restaurant will display themed visuals to enrich your dining experience.

About 'Himitsu no Aipuri' and 'Saikyou Ou Zukan'


Himitsu no Aipuri


A latest endeavor in the Pretty Series, 'Himitsu no Aipuri' premiered in April 2024, developed by Takara Tomy Arts and SynSophia. The series features protagonists Himari Aozora and Mitsuki Hoshikawa engaging in idol-inspired adventures within a vibrant, secret world. Fans can tune in every Sunday at 9:30 AM across six television networks while enjoying various streaming platforms. A theatrical release, 'Himitsu no Aipuri: Mankai Buzzrium Live!', is slated for March 13, 2026.

Saikyou Ou Zukan


Originally published by Gakken, 'Saikyou Ou Zukan – The Ultimate Tournament' offers an engaging battle entertainment simulation where fierce matches feature animals, insects, and extinct species competing for supremacy. This unique series is airing every Sunday at 7:15 AM on the same network, with a special event planned for January 23, 2026.

About Genki Global Dining Concepts


Genki Global Dining Concepts continues to expand its signature dining brands across Japan, including Uobei, Genki Sushi, and others, catering to various dining preferences with a focus on providing a comfortable and enjoyable experience for all customers.

Company Details


  • - Name: Genki Global Dining Concepts, Co., Ltd.
  • - Location: Ueno Frontier Tower, 19th Floor, 3-24-6 Ueno, Taito-ku, Tokyo, Japan
  • - CEO: Masazou Fujio
  • - Founded: December 12, 1968
  • - Incorporated: July 26, 1979
  • - Business: Restaurant chain management
  • - Website: https://www.genki-gdc.co.jp/


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Topics Consumer Products & Retail)

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