#Japan #Tokyo #Frank & Eileen #Isetan #Popup Store

Unveiling Frank & Eileen's Exclusive Popup Store

From June 24 to June 30, 2026, Frank & Eileen will host a special Popup Store located on the 3rd floor of Isetan Shinjuku, Contemporary/Promotion section. This exciting event showcases the brand’s latest Spring/Summer 2026 collection, immersing customers in the exquisite quality and beauty of light fabrics that evoke the Californian coastal breeze and the shimmering sands under the sun.

The collection emphasizes lightweight linen and cotton voile, ensuring comfort during Japan’s hot summer. A standout piece is the HUNTER long shirt made from washed linen, available for the first time exclusively at the Isetan Shinjuku store, priced at ¥61,600 (tax included). Customers can also explore the novel bi-color shirt that marks its debut this season.

Custom Embroidery Service
To enhance the shopping experience, Frank & Eileen is offering a unique customization service during the popup period. Shoppers can personalize their newly purchased shirts with a single alphabet or a heart embroidery for an additional fee of ¥1,650. Finished products will be available for pick up approximately three weeks after ordering, adding a personalized touch to the exquisite garments.

Highlighted Collections

• - HUNTER:

- Price: ¥61,600 (tax included)
- Material: 100% Linen
- Color: Sax
- Size options: XXS, XS, S

• - EILEEN:

- Italian Cotton Stripe Flower Shirt
- Price: ¥42,900 (tax included)
- Color: Light Pink
- Size options: XXS, XS, S
- Italian Cotton Stripe Ribbon Shirt
- Price: ¥42,900 (tax included)
- Color: Pink
- Size options: XXS, XS, S

• - ROSY:

- Italian Linen Multi-stripe Short Sleeve Shirt
- Price: ¥42,900 (tax included)
- Color: Multi
- Size options: XXS, XS, S

• - SHIRLEY:

- Italian Cotton Oversized Shirt
- Price: ¥42,900 (tax included)
- Color: Green
- Size options: XXS, XS, S

• - EILEEN:

- Core Italian Light Poplin Shirt
- Price: ¥39,600 (tax included)
- Color: Lavender, White, Black, Light Pink, Light Blue Navy
- Size options: XXS, XS, S

Located at: Isetan Shinjuku, 3-14-1 Shinjuku, Tokyo 160-0022. For inquiries, call 03-3352-1111. The Popup Store opens daily from 10:00 AM to 8:00 PM.

About Frank & Eileen
Founded by Audrey Mcloghlin in 2009, Frank & Eileen exemplifies a blend of simple, rustic Irish roots and the relaxed vibe of the West Coast, all while using the finest Italian materials. The brand, named after Audrey's beloved Irish grandparents, has earned its B Corp certification in 2020, reflecting its commitment to sustainability and social responsibility. Immerse yourself in the world of Frank & Eileen at this limited-time event at Isetan Shinjuku!