#Japan #Hokkaido #Seven-Eleven #Hokkaido Gourmet #Local Ingredients

Seven-Eleven Japan Unveils Hokkaido-Exclusive Menu

Starting from November 4th, 2023, Seven-Eleven Japan will showcase an impressive array of six exclusive products made from high-quality ingredients sourced from Hokkaido. This launch coincides with the nationwide 'Delicious Food Championship,' running until November 17th, where local delicacies and familiar regional dishes will be offered across 11 designated areas in Japan.

The initiative aims to celebrate Japan's rich food culture while providing strong support for local producers and encouraging the use of area-specific ingredients. Notable items from Hokkaido include the tantalizing "Salmon Butter Soy Sauce Rice Ball" made using farmed salmon from Iwanai, the creamy "Milk Soufflé Sandwich" proudly featuring Hokkaido milk, and the unique "Wakkanai Pumpkin and Nut Sweet Salad" highlighting the district's special pumpkins. Each of these products encapsulates both the local bounty and the commitment to community.

The 'Delicious Food Championship'

The 'Delicious Food Championship' is part of Seven-Eleven Japan's broader mission to create sustainable social value through its operations. Initiated in October 2024, this nationwide fair will run across 11 areas, emphasizing collaboration with local communities and fostering a society rooted in shared prosperity.

In Hokkaido, the focus is on local production and consumption, with the fair showcasing not only delicious food but also the support for local farmers. Seven-Eleven actively engages in the practice of "local production for local consumption," sourcing ingredients directly from Hokkaido to provide fresh and delicious food options for customers. By selecting these products, customers directly support local producers, contributing to a positive future for the community.

Environmental Sustainability Efforts

The fair is also a big step towards supporting sustainable sourcing initiatives in Hokkaido. With the ongoing challenges faced by the autumn salmon industry experiencing a significant decline, Seven-Eleven is highlighting Iwanai Salmon, reared in sea farming, which promotes sustainability in aquaculture practices. Additionally, products utilizing Hokkaido milk aim to alleviate challenges faced by local dairy farmers, ensuring their livelihoods are supported during ongoing labor shortages.

Other featured ingredients, including sweet Wakkanai pumpkins and flavorful mushrooms from Kitami, represent a concerted effort to actively promote the future of Hokkaido's agriculture and food landscape.

Exciting Product Lineup

Here is the detailed list of regionally exclusive products available in Hokkaido:

1. Salmon Butter Soy Sauce Rice Ball (Iwanai Salmon)
- Price: ¥248 (incl. tax ¥267.84)
- Launch Date: November 4
- Sales Area: Hokkaido
- A rice ball featuring locally beloved butter soy sauce flavors made with Iwanai farmed salmon.

2. Vegetable Stir-Fried Mixed Rice with Mushroom Sauce (Kitami Mushrooms)
- Price: ¥598 (incl. tax ¥645.84)
- Launch Date: November 4
- Sales Area: Hokkaido
- A savory dish combining fried rice and a rich soy sauce-based sauce with chicken stock and Kitami mushrooms.

3. Hakodate Salt Ramen-Wakame Soup (Hakodate Kombu)
- Price: ¥298 (incl. tax ¥321.84)
- Launch Date: November 4
- Sales Area: Hokkaido
- A warm soup featuring wakame and naruto, brewed with delicate Hakodate kombu for exceptional flavor.

4. Wakkanai Pumpkin and Nut Sweet Salad
- Price: ¥298 (incl. tax ¥321.84)
- Launch Date: November 4
- Sales Area: Hokkaido
- A sweet offering combining Wakkanai pumpkins with cream cheese and nuts, designed as a dessert.

5. Milk Soufflé Sandwich (using Hokkaido Milk)
- Price: ¥210 (incl. tax ¥226.80)
- Launch Date: November 4
- Sales Area: Hokkaido
- A delightful sandwich featuring a soft soufflé filled with rich whipped cream made from Hokkaido's fresh milk.

6. Milk Croissant (using Hokkaido Milk)
- Price: ¥238 (incl. tax ¥257.04)
- Launch Date: November 4
- Sales Area: Hokkaido
- A croissant made with Hokkaido milk, filled with creamy whipped cream for an indulgent treat.

Customers are encouraged to enjoy these limited-time offerings, which reflect the vibrant flavors and culinary diversity of Hokkaido. Don't miss the chance to sample these regional delights while supporting local economies!

For more information on products available nationwide, please visit here.

Note: Prices may vary by store. The prices mentioned are including the reduced consumption tax of 8%. Availability may be subject to change.