FOX News Digital Experiences Historic Growth, Securing Third Highest Visitor Count Ever
In January 2025, FOX News Digital noted a significant achievement by reporting over 121 million unique visitors across its platforms. This impressive figure marks the network's third highest monthly performance in its history, as noted by the latest Comscore data. This remarkable growth reflects a year-on-year increase of 11% compared to January 2024. Furthermore, FOX News Digital continues to outpace major competitors like CNN, which reported a slight decline in visitor numbers during the same period.
The total multiplatform minutes consumed by viewers reached an astounding 4.6 billion, demonstrating a year-over-year increase of 40%. Similarly, multiplatform views surged to 2.2 billion, up 30% from the previous year. These metrics indicate a growing preference for FOX News Digital, highlighting its capacity to attract and engage viewers effectively across various platforms.
Remarkably, January 2025 stands as the best month for multiplatform minutes since November 2020, showcasing a steady upward trajectory in viewer engagement. One of the standout achievements for this period was FOX News’ performance on YouTube, where it surpassingly doubled the views of its closest rival and registered over one billion video views for the first time across all social media platforms, marking a key milestone in its digital media strategy.
In the competitive landscape of online news, FOX News captured 410 million views on YouTube alone, leading NBC News by 145% in monthly video views. This trend positions FOX News as the preeminent brand in the online news sphere, achieving the number one spot for three consecutive months. The gap in viewer engagement has equally widened; during January alone, FOX News led NBC News by an incredible 242 million views.
Social media has played a crucial role in this historic achievement. The FOX News Mobile App saw 6.9 million unique visitors in January, evidencing the brand's reach and influence among mobile users. Additionally, FOX News emerged as the most engaged news brand on social media with 61 million total interactions across platforms — a dramatic increase of 171% compared to the same month last year. The brand registered 21.4 million interactions on Facebook, 34 million on Instagram, and 5 million interactions on X, alongside an impressive 29.6 million interactions on TikTok, reflecting a 123% increase over the previous month.
As a brand, FOX News Digital is committed to maintaining its position as the leader in digital news media. Its consistent performance in terms of unique visitors and engagement levels is a testament to its content strategy and its ability to resonate with audiences across platforms. FOX News Media operates various channels including FOX News Channel, FOX Business Network, and its digital news hub, all designed to provide viewers with timely information and diverse coverage of current events. With nearly 200 million people reached monthly, FOX News Media remains firmly at the forefront of the news industry.
Overall, the data from January 2025 demonstrates a growing dominance for FOX News Digital in the competitive online news landscape, reinforcing its status as a leading source for news and information – a position it aims to maintain and expand in the months and years to come.