#China #Hisense #Qingdao #Electronics #TV Market

Hisense's Remarkable Achievement in 2024

Hisense, a leading global brand in consumer electronics and household appliances, has made significant strides in the TV market. With an impressive 14.06% market share in global TV shipments, the company has secured the second position worldwide for the third consecutive year, as reported by AVC Revo. This achievement comes as a result of a year-over-year increase of 11.9% in sales.

The company's success is propelled by a strategic focus on technological advancements, making significant inroads in large-format televisions. In 2024 alone, Hisense claimed an astounding 47% share of the market for TVs with screens measuring 100 inches or more, positioning itself as the global leader in this segment. This accomplishment is further enhanced by Hisense's sponsorship of major sporting events and the increasing consumer demand for larger screens.

During the 2025 Consumer Electronics Show, Hisense showcased groundbreaking innovations, including the 116-inch TriChrom LED TV with RGB local dimming technology and a 136-inch MicroLED display, exemplifying the company's commitment to redefining home entertainment. These advanced offerings promise to elevate viewer experiences, particularly for events like the FIFA Club World Cup 2025™.

David Gold, Vice President of Hisense International, emphasized the importance of three core principles: engagement, commitment, and innovation. These driving forces have yielded remarkable results throughout 2024, allowing the company to remain at the forefront of technological development.

Hisense has consistently focused on providing genuine value to consumers and enhancing daily living through innovative technologies. Its commitment spans from creating ultra-high-definition smart displays to developing seamless AI technologies that work behind the scenes. Furthermore, the company has made strides in energy-efficient solutions and compelling entertainment experiences.

In summary, Hisense stands as a top brand in consumer electronics, fueled by its relentless pursuit of innovation and commitment to enhancing the quality of life for consumers. According to Omdia, the company holds the second position in the global rankings for total TV shipments and ranks first in the 100-inch and larger TV category. With operations in over 160 countries, Hisense continues to expand its footprint in multimedia goods, household appliances, and intelligent information technologies, thereby solidifying its stature as a leader in the electronics market.