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Kojimaya's Nut Series: "Walking Power Nuts"

Kojimaya, a specialist in nuts, has launched a health-focused product, "Walking Power Nuts," aimed at enhancing your walking ability. This new addition is part of their thoughtful "Nut Karada" series, designed with individual health needs in mind. The motivation behind this product stems from a nuanced recognition of the varying health needs across different ages, genders, and lifestyles, moving beyond the simple narrative that "nuts are good for health."

What Are "Walking Power Nuts"?

Developed in collaboration with Dr. Ai Tsukada, a pharmacist and researcher in Eastern medicine, these nuts integrate both Western nutritional benefits and the principles of Eastern medicine, particularly the concept of "Ki, Blood, and Water" (i.e., energy, nutrition, and hydration). The goal is to support your walking strength effectively while promoting blood circulation and preventing fatigue and swelling.

Features of "Walking Power Nuts"

1. Supporting Strength with Eastern Medicine Principles

The eclectic combination of ingredients in "Walking Power Nuts" is designed to improve your energy levels, essential for maintaining both mental and physical health. The nuts incorporate traditional ingredients often found in herbal medicine to ensure balanced circulation of the three foundational elements of health:

• - Ki (energy)
• - Blood (nutrition)
• - Water (hydration)

2. Promoting Strong Bones with Essential Nutrients

The nuts are rich in three key nutrients that are vital for bone health:

• - Beta-Cryptoxanthin from mandarin peels, known for lowering the risk of osteoporosis and maintaining the balance between osteoclasts (which absorb old bone) and osteoblasts (which build new bone).
• - Calcium, a primary component of bones, found abundantly in almonds. It plays a crucial role in ensuring the strength of bones, highly beneficial not just for osteoporosis prevention but for growing children as well.
• - Vitamin D, promoting optimal calcium absorption and playing a vital role in maintaining strong bones and teeth, is also included in the mix through small fish like sardines.

3. Tasty and Sustainable Eating Habits

Since its founding in 1956, Kojimaya has committed to delivering both deliciousness and healthiness. They understand that having a healthy product should never feel like an obligation. Instead, "Walking Power Nuts" aims to be a delightful treat that complements your tea time or snacks at home, ensuring that you will incorporate these into your daily routine.

The creation of this product was driven by the desire to achieve a harmonious balance of flavors and health benefits using unique ingredients such as mandarin peels, small fish, jujube, cinnamon, and ginger. Extensive testing was done to refine the taste and ensure that the nuts would cater well to various lifestyles while maintaining rich nutritional value.

Discovering the perfect ratio of flavors, including sweetness, umami, bitterness, and richness, the nuts were crafted with meticulous attention. An exciting experiment focused on balancing flavors so that the sweetness from jujube and mandarin peels was kept in moderation, while also creating a refreshing sensation.

Recommended Ways to Enjoy "Walking Power Nuts"

• - Pairing with Tea for Enhanced Calcium Absorption: Enjoy the nuts with green tea or matcha, which contains Vitamin K, crucial for enhancing calcium absorption in the bones, promoting bone density.

• - Late-night Snack for Bone Development: Understanding that growth hormone is secreted during sleep, which assists in the body’s repair and bone formation, enjoy these nuts as a late-night snack.

Product Overview

"Walking Power Nuts" are a delicious way to support your strength for walking.

• - Price: Starting at 1,490 JPY
• - Content: Available in 180g and 540g sizes
• - Ingredients: Almonds (U.S.), sardines (domestic), jujube (China), sugar, soy sauce, mirin, mandarin peels, cinnamon, ginger, and sesame.

For more information, visit the Kojimaya product page.