New Payment Feature
2025-09-10 05:06:55

GreatValue Introduces New Payment Feature for Local DX App HERO

Introduction to HERO's New Payment Feature



GreatValue, a company based in Minato, Tokyo, has made strides in digital transformation with its community-focused app, HERO. This innovative application aims to tackle local challenges through its adaptable features, making it increasingly popular among municipalities and shopping districts looking to implement it.

Background of the New Feature


Historically, users had to scan individual QR codes for payment in various stores. However, the process often led to complications due to variations in camera security and operation across different smartphone models. Users frequently encountered issues that required assistance outside the HERO application itself, highlighting the need for a more seamless payment method.

Introducing the IC Tag Payment System


To address these challenges, GreatValue has recently introduced a new payment feature utilizing IC tags. This system allows users to simply touch their smartphones against the IC tag and enter the amount to complete the transaction, eliminating the necessity to activate the camera. This intuitive approach significantly enhances the overall payment experience.

Benefits of the New Payment Method


1. Simplicity of Use: Users now have the option to choose between scanning a QR code and touching an IC tag for payment, providing a method that suits the situation best.
2. Accessibility for Elderly Users: The 'touch and enter amount' format is user-friendly, enabling those who may not be comfortable operating smartphones to transact with confidence.
3. Versatile Application Scenarios: The IC tag solution can be easily applied in various situations, such as placing IC tags on the back of taxi passenger seats, which can assist the elderly in mobility and serving those with transportation difficulties.

Future Developments


GreatValue remains committed to developing services that address the diverse challenges faced by communities. With a vision for the HERO application, the company plans to broaden its implementation across municipalities, shopping districts, and the transportation sector.

About HERO


The HERO application empowers local stakeholders, such as municipalities and chambers of commerce, by offering it as a performance-based service. Leveraging patent number 6987946 allows for a portion of sales to be reinvested back into the community, creating a sustainable economic model.

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Topics Consumer Products & Retail)

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