Great Circle Group Emerges to Revolutionize the Marine Technology Sales and Service Sector

Great Circle Group Launches

In a significant development for the marine industry, Great Circle Group has officially launched, marking a new era for marine technology sales and service. This venture brings together notable industry leaders, including Electronics Unlimited (EU) and Navtronics, alongside experienced technology entrepreneurs Damon Tassone and Michael Wexler. Their mission is clear: to create the foremost national brand in marine technology services that boat owners and marine partners can trust nationwide.

One of the driving forces behind the establishment of Great Circle Group is the increasing demand for high-quality, reliable marine technology services. This demand is being met through three primary differentiators that set the company apart from its competitors. First and foremost, Great Circle is leveraging technology throughout all facets of its business operations. This approach ensures that the company remains at the forefront of innovation within the marine services sector.

Moreover, Great Circle Group is dedicated to cultivating an attractive environment for technical talent. The company aspires to be the employer of choice for marine technicians, providing not only competitive salaries but also unprecedented opportunities for career advancement and professional growth. This commitment to talent development is crucial for establishing a stable, knowledgeable workforce adept at handling the complexities of modern marine technology.

Lastly, the great scalability of Great Circle allows it to maintain consistency in delivering high-quality services across diverse regions. As Tim Greer, President of Navtronics and VP of Great Circle Group articulated, “We’re building the company we’ve always wanted to see in this space.” By expanding their premium marine technology services beyond their New England origins, the company aims not only to offer exceptional service but also to create a robust national presence.

While retaining their distinct brands, Electronics Unlimited and Navtronics now operate under the umbrella of Great Circle Group. This strategic alignment will facilitate both organic growth and the inclusion of additional high-quality sales and service providers, further solidifying the company's market position.

Ron Muller, President of Electronics Unlimited and VP of Great Circle Group, emphasized the transformative potential of this collaboration: “Great Circle represents a significant evolution in marine technology services.” By merging their extensive industry experience with innovative technological leadership, the group is committed to attracting the best service providers across the nation while simultaneously enhancing the customer service experience in the marine sector.

The leaders behind Great Circle Group are not just executives; they are passionate boaters who genuinely understand the integral role technology plays in enhancing the boating experience. Co-CEO Michael Wexler shared that as lifelong boating enthusiasts, they've witnessed firsthand how essential reliable and expert services have become in the industry. They also recognize the opportunities that lie ahead in developing innovative service offerings that capitalize on vessel data, new technologies, and improved connectivity.

In alignment with this vision, co-CEO Damon Tassone remarked, “We’re committed to a long-term vision of transforming this industry while maintaining the exceptional standards that EU and Navtronics are known for.” The newly established national footprint of Great Circle Group provides a solid foundation to reimagine what the future of marine technology sales and services can look like, setting elevated standards of excellence that will benefit all stakeholders in the ecosystem.

As Great Circle Group embarks on this ambitious journey, it invites those within the marine technology community to reach out and explore opportunities to join this innovative initiative aimed at reshaping an industry ripe for change. For inquiries about partnerships or detailed information regarding services, interested parties can contact them at [email protected].

About Great Circle Group

Great Circle Group combines top-tier marine technology sales and service providers committed to delivering extraordinary quality, reliability, and customer satisfaction nationwide. Founded by seasoned industry veterans and forward-thinking technology entrepreneurs, the organization is set on revolutionizing the marine service sector through the fusion of technological advancements, talent growth, and the benefits of scale.

About Electronics Unlimited

Founded in 1973, Electronics Unlimited has positioned itself as the leading marine technology provider in South Florida and the Treasure Coast. With decades of unparalleled experience, EU has earned a stellar reputation for technical expertise and outstanding customer service across marine electronics sales, installation, and services.

About Navtronics

Since 1992, Navtronics has been the premier provider of marine technology solutions in Northern New England, catering to boaters from Cape Cod to the Canadian border. Operating five locations across Massachusetts and Maine, Navtronics is committed to delivering exceptional service and expertise to its clientele.