#Japan #Tokyo #Elleair #The Elleair #Japanese Brand

Elleair's Triumph at the Japan Drugstore Show 2025

In August 2025, the renowned Japanese brand Elleair, operated by Daio Paper Corporation based in Chiyoda, Tokyo, celebrated a significant achievement at the 25th Japan Drugstore Show. The brand's top-tier product, 'The Elleair Toilet Tissue', was awarded the coveted 'LIFE Division Good Impression Award' in the New Product Collection 2025, as voted by attendees.

About the New Product Collection 2025

The New Product Collection is a prestigious feature of the Japan Drugstore Show, where exhibitors present their newest products set to be released between 2024 and 2025. This segment allows visitors to vote for the products they consider most appealing. The event was divided into four categories: 'LIFE', 'FOOD', 'STYLING', and 'BUSINESS'. Elleair proudly stood out among 142 products in the LIFE division, receiving the most votes and securing the top honor.

Event Details

• - Name: 25th Japan Drugstore Show New Product Collection 2025
• - Dates: August 8-10, 2025
• - Participating Products: 254 products in total, with 142 in the LIFE division
• - Awards: Four categories - LIFE, FOOD, STYLING, and BUSINESS
• - Votes Cast: 9,058
• - Official Website: Japan Drugstore Show

Comments from the Marketing Team

Following the announcement, a spokesperson from the marketing team at Elleair expressed their gratitude for the overwhelming number of votes received. 'The Elleair' is designed to bring together the softness that users appreciate and the durability required, especially when wet. This past August, the product saw a significant upgrade, enhancing its fragrance features. The newly developed floral soap scent, coupled with an upgraded package made from high-quality fragrance-retaining materials, takes the bathroom experience to a new level of comfort.

Product Overview of 'The Elleair Toilet Tissue'

• - Product Name: The Elleair Toilet Tissue 12 Rolls (Double)
• - Release Date: Nationwide release starting August 20, 2025
• - Package Details: Contains 12 rolls (Double) / Open Price
• - Specifications: Roll Width: 114mm / Roll Length: 25m, Made from 100% Pure Pulp, Manufactured in Japan
• - Official Product Page: Elleair Toilet Tissue

Unique Features

• - Enhanced Softness: Contains double the volume of natural softening agents compared to previous versions, increasing fluffiness by 1.4 times.
• - Improved Absorbency and Durability: Thanks to a unique combination of nested embossing and laminating technology, this product boasts approximately double the absorbency and resistance to tearing compared to prior offerings.
• - Fragrance: Custom-developed floral soap scent with subtle notes of orange, accompanied by the refreshing essence of rose and musk, transforming your bathroom into a serene and inviting retreat.

Contact Information

For inquiries regarding this product, customers can reach the Elleair Customer Service at the toll-free number: 0120-205205 or visit their Inquiry Form.

Conclusion

With consistent innovation and a focus on enhancing daily living, Elleair aims to elevate the comfort and experience of homes across Japan. The success at the Japan Drugstore Show only reinforces their commitment to quality and customer satisfaction.