Discover the All-New Afternoon Tea Flavored Bottled Beverages for Fall and Winter!
This November, FamilyMart is excited to launch a new series of bottled hot beverages created in collaboration with Afternoon Tea, a renowned tea brand operated by Ivy Company. These offerings include three unique flavors designed for your enjoyment during the autumn and winter seasons: "Grape-Scented Earl Grey Tea," "Black Bean-Scented Rooibos Tea," and "Earl Grey Latte." Set to hit approximately 16,300 FamilyMart locations across Japan on November 11, 2025, these drinks epitomize the essence of warmth and comfort during chilly months.
Since their debut in May 2021, Afternoon Tea's bottled beverages have made a significant impact, garnering a stunning 340 million bottles sold by September 28, 2025. This success is attributed to their exceptional taste and refreshing qualities, which have built a loyal following among tea enthusiasts. The hot beverage line, in particular, has seen a remarkable 117% increase in sales compared to the previous year, a testament to the growing demand for high-quality flavored teas.
The highlight of this latest launch is the innovative "Grape-Scented Earl Grey Tea," which showcases the rich flavors of Sri Lankan Uva tea leaves complemented by the delicate sweetness and fragrant aroma of grapes. This delightful blend sets out to usher in the seasonal transition, offering warmth and refreshment in every sip. Made with 40% Uva tea, it promises a luxurious drinking experience.
Alongside the Earl Grey, tea lovers can also indulge in the "Black Bean-Scented Rooibos Tea," a caffeine-free option crafted exclusively from South African leaves, which boasts a unique earthy flavor profile enhanced by the rich aroma of black beans. For those seeking a milk-based delight, the "Earl Grey Latte" combines the robust flavor of Earl Grey with creamy domestic milk, creating a decadent beverage perfect for cozying up on cold days.
With these three distinct drinks, Afternoon Tea aims to capture the essence of its signature tea room experience, inviting consumers to savor diverse flavors that suit various moods and occasions.
The FamilyMart product development team is committed to offering unique and varied tea experiences throughout the seasons. Their collaboration with Afternoon Tea emphasizes seasonal flavors, encouraging customers to explore the diverse world of tea and fruity pairings. They expressed enthusiasm for presenting these new hot beverages, hoping to provide enjoyment and togetherness during the cool autumn and winter months.
- Volume: 480ml
- Description: A sweet and aromatic tea featuring 40% Uva leaves for a splendid taste.
- Volume: 480ml
- Description: A caffeine-free blend that highlights the mellow notes of roasted black beans.
- Volume: 480ml
- Description: A rich tea latte made with creamy milk and high-quality Uva leaves.
Afternoon Tea and FamilyMart aim to create a welcoming environment for tea lovers, celebrating the joy of afternoon tea times. With 84 Afternoon Tea TEAROOM locations nationwide and a comprehensive online presence, they continue to offer a tranquil space for customers to unwind with delightful beverages and exquisite treats.
For more information and updates, visit the official FamilyMart website at FamilyMart or explore Afternoon Tea's offerings at Afternoon Tea Official.
In a world of rushed moments, Afternoon Tea encourages everyone to slow down, savor delicious flavors, and make meaningful connections over a warm cup of tea.
A Legacy of Flavor and Popularity
Since their debut in May 2021, Afternoon Tea's bottled beverages have made a significant impact, garnering a stunning 340 million bottles sold by September 28, 2025. This success is attributed to their exceptional taste and refreshing qualities, which have built a loyal following among tea enthusiasts. The hot beverage line, in particular, has seen a remarkable 117% increase in sales compared to the previous year, a testament to the growing demand for high-quality flavored teas.
New Seasonal Flavor: Grape-Scented Earl Grey Tea
The highlight of this latest launch is the innovative "Grape-Scented Earl Grey Tea," which showcases the rich flavors of Sri Lankan Uva tea leaves complemented by the delicate sweetness and fragrant aroma of grapes. This delightful blend sets out to usher in the seasonal transition, offering warmth and refreshment in every sip. Made with 40% Uva tea, it promises a luxurious drinking experience.
An Array of Flavorful Choices
Alongside the Earl Grey, tea lovers can also indulge in the "Black Bean-Scented Rooibos Tea," a caffeine-free option crafted exclusively from South African leaves, which boasts a unique earthy flavor profile enhanced by the rich aroma of black beans. For those seeking a milk-based delight, the "Earl Grey Latte" combines the robust flavor of Earl Grey with creamy domestic milk, creating a decadent beverage perfect for cozying up on cold days.
With these three distinct drinks, Afternoon Tea aims to capture the essence of its signature tea room experience, inviting consumers to savor diverse flavors that suit various moods and occasions.
A Message from FamilyMart's Product Development Team
The FamilyMart product development team is committed to offering unique and varied tea experiences throughout the seasons. Their collaboration with Afternoon Tea emphasizes seasonal flavors, encouraging customers to explore the diverse world of tea and fruity pairings. They expressed enthusiasm for presenting these new hot beverages, hoping to provide enjoyment and togetherness during the cool autumn and winter months.
Availability and Pricing
- - Grape-Scented Earl Grey Tea
- Volume: 480ml
- Description: A sweet and aromatic tea featuring 40% Uva leaves for a splendid taste.
- - Black Bean-Scented Rooibos Tea
- Volume: 480ml
- Description: A caffeine-free blend that highlights the mellow notes of roasted black beans.
- - Earl Grey Latte
- Volume: 480ml
- Description: A rich tea latte made with creamy milk and high-quality Uva leaves.
The Afternoon Tea Experience
Afternoon Tea and FamilyMart aim to create a welcoming environment for tea lovers, celebrating the joy of afternoon tea times. With 84 Afternoon Tea TEAROOM locations nationwide and a comprehensive online presence, they continue to offer a tranquil space for customers to unwind with delightful beverages and exquisite treats.
For more information and updates, visit the official FamilyMart website at FamilyMart or explore Afternoon Tea's offerings at Afternoon Tea Official.
In a world of rushed moments, Afternoon Tea encourages everyone to slow down, savor delicious flavors, and make meaningful connections over a warm cup of tea.
Topics Consumer Products & Retail）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.