#Japan #Tokyo #Summer Treats #BAGEL & BAGEL #New Products

New Summer Offerings from BAGEL & BAGEL

This summer, BAGEL & BAGEL has launched a series of exciting and limited-time products that are sure to tantalize taste buds across Japan. These offerings include three mouthwatering summer bagels and a delicious sandwich that highlight unique and seasonal flavors.

The Fantastic Flavors of Summer

Starting with the Spicy Cheese Curry Bagel, priced at 294 yen (including tax), this bagel is crafted from a special blend of spices, combined with a refreshing hint of whole cumin. This perfect summer choice promises a spicy kick that will satisfy your cravings.

Availability:

• - Sales Period: August 5, 2026 (Wednesday) until supplies last.
• - Where to Buy: Available at BAGEL & BAGEL locations nationwide (note that some stores may not carry this item).

Next up is the Okinawa Brown Sugar and Walnut Bagel, available for 300 yen (including tax). This bagel is made with brown sugar sourced from the beautiful Tarama Island in Okinawa, creating a subtly sweet brown dough that’s enhanced with crunchy walnuts for a delightful experience that evokes the rustic charm of homemade treats.

Availability:

• - Sales Period: August 19, 2026 (Wednesday) until supplies last.
• - Where to Buy: Available at BAGEL & BAGEL locations nationwide (note that some stores may not carry this item).

The third offering is the Tomato and Cheese Bagel, which is priced at 317 yen (including tax). This bagel artfully combines the sweetness and tanginess of tomato within a meticulously crafted dough, augmented by the rich umami of semi-dried tomatoes and the creamy depth of cheese. Each bite delivers a burst of tomato flavor reminiscent of a rich Italian experience.

Availability:

• - Sales Period: August 26, 2026 (Wednesday) until supplies last.
• - Where to Buy: Available at BAGEL & BAGEL locations nationwide (note that some stores may not carry this item).

To complement these delightful bagels, BAGEL & BAGEL is also introducing a sumptuous sandwich featuring Prosciutto and Hokkaido Mozzarella with Basil Sauce, priced at 748 yen (including tax). This heavenly combination of rich prosciutto paired with fresh mozzarella cheese from Hokkaido, dressed with aromatic basil sauce, provides a gourmet flavor experience worthy of summer lunch outings.

Availability:

• - Sales Period: August 5, 2026 (Wednesday) to September 15, 2026 (Tuesday).
• - Where to Buy: Available at BAGEL & BAGEL locations nationwide (note that some stores may not carry this item).

About BAGEL & BAGEL

BAGEL & BAGEL specializes in authentic bagels made from simple ingredients including wheat, water, and select additives, resulting in bagels that are chewy yet moist. Using high-quality wheat primarily sourced from North America, their bagels offer a great balance of flavor and a hint of sweetness, creating a delightful experience with every bite. Unlike traditional hard bagels, BAGEL & BAGEL's unique preparation method results in bagels that are exceptionally soft and chewable, making them kid-friendly and resistant to hardening over time.

For more details, check their official website.

About Altego Inc.

Based in Tokyo's Chuo Ward, Altego Inc. produces and sells bagels and baked goods while also operating various dining establishments. Under the leadership of CEO Shusaku Higaki, the company boasts a total of 62 locations, encompassing BAGEL & BAGEL, MOMI & TOY'S, Crepes Familia, and more as of June 30, 2026.

For additional information, visit Altego's official site.

About JFLA Holdings

Also headquartered in Chuo Ward, Tokyo, JFLA Holdings focuses on the manufacturing and sales of dairy products, alcoholic beverages, soy sauce, and seasonings, alongside importing high-quality ingredients and operating restaurant franchises.

For more information, check out JFLA's official site.