Firstrade Launches Invest 3.0: The Next Generation of Web Trading
On December 10, 2025, Firstrade, a prominent name in commission-free online brokerage, announced the official release of its completely redesigned web trading platform, Firstrade Invest 3.0. This new version aims to offer investors an intuitive and robust trading experience, making it easier for all types of investors to navigate market trends and act with confidence.
A Focus on User Experience
The upgrade introduces a sleek, high-tech visual design with enhanced navigation and modernized functionalities that enable investors to make decisions quickly and efficiently. One of the standout features of Invest 3.0 is the Quick Trade feature, which allows users to execute trades with a single click from anywhere on the website, catering to the needs of active traders looking for speed and efficiency.
Key Features of Invest 3.0
- - Quick Trade Functionality: With the floating order panel, investors can place orders instantly on any page of the site, enhancing the overall user experience. This includes accessibility from positions, stock pages, watchlists, research tools, and options chains.
- - Enhanced Options Chain View: The new layout presents a clearer and more intuitive options chain, fully supporting complex strategies and combinations while improving data visualization. This makes strategy analysis and decision-making more efficient and confident.
- - Smart Dashboard and Chart Analysis: The updated interface and investment insight tools allow users to effortlessly monitor investment performance, track market movements, and analyze trading trends.
- - Light/Dark Theme Modes: Users can switch between light and dark modes according to their preferences, providing a personalized trading environment that enhances interface usability and visual comfort.
Commitment to Empowering Retail Investors
John Liu, CEO of Firstrade, stated, “We are committed to providing self-directed investors with user-friendly features and advanced tools to enhance their overall trading experience. With Invest 3.0, we integrated research, analysis, trading, and portfolio management into one platform, making it easier for investors of various experience levels to access information and confidently execute investment strategies.”
Alongside the launch of Invest 3.0, Firstrade continues to uphold its trusted cost advantage with zero-commission trades and no options contract fees, allowing investors to trade with peace of mind. As the platform evolves, Firstrade plans to continuously add more features and tools, creating a more comprehensive investment operating environment for its users.
About Firstrade
Firstrade remains committed to placing customer experience at the forefront of its mission. With a focus on exceptional service and low-cost investing, Firstrade aims to help every client achieve their wealth growth objectives. Established in 1985, Firstrade is a leading U.S. online brokerage offering commission-free trading for stocks, ETFs, options, and mutual funds, in addition to high-yield fixed income products, including Federal, municipal, and corporate bonds.
For more information, visit
Firstrade or follow them on social media platforms including Facebook, Instagram, LinkedIn, X, and YouTube.