Award for Apagard Soft
2026-02-13 05:43:46

Apagard Soft Wins at Tamahiyo Next Break Award 2026 for Gentle Whitening Toothpaste

Apagard Soft: Award-Winning Gentle Whitening Toothpaste



In a remarkable achievement, Apagard Soft, a non-foam type toothpaste developed by Sangi Corporation, has won an award in the Body Maintenance Category of the Tamahiyo Next Break Award 2026. This accolade highlights Apagard's commitment to providing high-function, low-irritation oral care solutions, specifically beneficial for expectant mothers facing unique dental challenges during pregnancy.

What is the Tamahiyo Next Break Award?


The Tamahiyo Next Break Award, managed by Benesse Corporation through their pregnancy and parenting media platform, surveys around 1,800 mothers and fathers via the Tamahiyo app. The aim is to discover products or services that parents find satisfying or wish to try, taking into account social issues and current trends. Based on these insights, the editorial team selects products they believe will emerge as favorites among parents.

Apagard has been a pioneer in oral care with its unique formula that incorporates Hydroxyapatite, a substance that is primarily found in teeth and bones. This key ingredient serves to fortify teeth, providing effective cavity prevention through its powerful efficacy.

Why Apagard Soft Stands Out


Recognized for its gentle formulation, Apagard Soft is characterized as a non-foaming gel that does not include abrasives or strong fragrances. With a soft mint flavor, it offers a refreshing experience without the harshness typically associated with toothpaste. This feature makes it particularly suitable for women dealing with sensitivity and altered taste perception during pregnancy, a time when many experience aversions or heightened responses to traditional oral care products.

Mothers-to-be often worry about dental hygiene due to hormonal changes that may heighten the risk of cavities and periodontal diseases. Apagard Soft addresses these concerns effectively, enabling gentle yet thorough oral care during this pivotal time.

Key Features of Apagard Soft


  • - Non-Foaming Gel Type: Designed without foam, which can be irritating for sensitive mouths.
  • - Soft Mint Flavor: A pleasant taste that elevates the brushing experience while ensuring that it remains gentle.
  • - Hydroxyapatite Infusion: Developed with a medicinal grade of Hydroxyapatite, recognized for its extraordinary capability to remineralize and strengthen tooth enamel.

Implications for Daily Oral Care


The unique formulation of Apagard Soft allows for an enjoyable brushing experience that's vital in maintaining oral health before, during, and after pregnancy. With its emphasis on natural dental beauty, Apagard encourages women to embrace their smiles, supporting the philosophy that a beautiful smile is an essential aspect of personal beauty and confidence.

The success of Apagard Soft not only reflects consumer trust but also the innovation behind its easy-to-use and desirable formulation aimed at enhancing daily oral hygiene practices. Apagard as a brand continues to reinforce the message that with proper care and the right products, every moment in life can be accompanied by a radiant smile.

Availability


Apagard Soft is available nationwide through various channels including drugstores, supermarkets, home centers, variety shops, and directly via the official Sangi online store. With a suggested retail price of 1,188 yen (tax included) for an 80g tube, it’s an affordable option for effective dental care.

As we approach Sangi's 50th anniversary in 2024, the success of Apagard Soft underscores the enduring commitment of Sangi Corporation to dental innovations that align with consumer needs, particularly for those during significant life stages. Whether for enhancing the beauty of smiles or reinforcing the importance of oral health, Apagard remains a trusted partner in the journey to effective dental care.

For further inquiries or detailed product information, please contact Sangi Corporation or visit their official website.


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Topics Consumer Products & Retail)

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