Panera Bread Introduces Vibrant Energy Refreshers and Fresh Frescas for All Occasions

Energizing New Offerings from Panera Bread



Panera Bread, a renowned innovator in the fast casual dining sector, is inviting guests to elevate their beverage experience with the launch of two exciting new drink categories: Energy Refreshers and Frescas. This national rollout, announced on March 11, 2026, promises to add a refreshing twist to Panera’s already vibrant menu.

A Refreshing Beverage Selection



The new Energy Refreshers are crafted with real fruit and come infused with natural flavors, providing a juicy alternative to traditional caffeinated beverages. Available drinks include:

  • - Dragonfruit Sunset Energy Refresher: A tantalizing mix of pineapple and fruity dragonfruit, offering a caffeine boost of approximately 28 mg in a 20 fl. oz. cup. The refreshing drink is embellished with real dragonfruit pieces, making every sip delightful.
  • - Passionfruit Paradise Energy Refresher: This energizing drink couples the exotic tastes of passionfruit, guava, and orange, all while being paired with fresh pineapple for an invigorating experience and delivering around 44 mg of caffeine in a 30 fl. oz. cup.

In contrast, the Frescas category celebrates non-caffeinated, vibrant flavors that are perfect for any time of day:

  • - Cherry Lime Fresca: A delightful fusion of cherry and lime, this drink is topped with tart cherries for an extra zing.
  • - Strawberry Basil Lemonade Fresca: This refreshing concoction combines agave lemonade with strawberry puree, enhanced with fresh strawberries and basil for a touch of sophistication.

These beverages represent Panera's commitment to offering a premium drink experience that reflects both quality and flavor.

Crafting a Unique Dining Experience



Mark Shambura, Panera's Chief Marketing Officer, expresses his excitement about the new beverages: "With our Frescas and Energy Refreshers, we are reshaping the premium beverage landscape at Panera. By combining bold flavors and high-quality ingredients, we have curated options that are both invigorating and delicious. Our guests can discover their new favorite refreshment that suits every occasion."

Moreover, the menu will also see the addition of delectable baked goods, including the Dubai Style Chocolate Pistachio Cookie, a rich treat made from premium ingredients. This cookie features a pistachio cream filling, drizzled with chocolate and topped with crunchy pistachios, providing the perfect ending to any meal.

Panera's new drinks and cookies are available for dine-in, delivery, Rapid Pick-Up®, or drive-thru, making it easier than ever for guests to enjoy them. To streamline ordering, customers can download the Panera Bread app or visit their website.

A Commitment to Quality



Since its inception in 1987, Panera Bread has stood out not just for its delicious menu, but also for its commitment to quality. The company embraces a philosophy of crafting food they would be proud to serve their own families, ensuring that each dish is made from wholesome ingredients. With over 2,200 bakery-cafes across the U.S. and Canada, Panera remains a leader in the fast casual dining sphere, continuously inspiring communities through its food.

As a part of Panera Brands, which includes renowned names such as Caribou Coffee® and Einstein Bros.® Bagels, Panera is dedicated to enhancing the meal experience while fostering connections among its guests - underscoring the belief that a great meal brings people together.

For those looking to uplift their beverage routine or find delicious pairings with their favorite meals, Panera's new Energy Refreshers and Frescas might just be the perfect solution. Don't miss the opportunity to experience these thrilling new additions at a Panera location near you!

Topics Consumer Products & Retail)

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