#Spain #Madrid #Digital Transformation #Huawei #Smart Solutions

Huawei's Innovative Approach to SME Digital Transformation

Recently, Huawei unveiled its new smart solutions tailored for small and medium-sized enterprises (SMEs) during the HUAWEI eKit European Autumn Launch event in Madrid. Under the theme "Grow Together, Fully Intelligent," the tech giant aims to address the unique challenges faced by SMEs in their digital transformation journey.

In his opening remarks, Michael Ma, Huawei’s Vice President and Head of ICT Product Portfolio Management and Solutions, expressed gratitude for the strong support from European distribution partners over the past two years. He highlighted how these partnerships have created value and facilitated growth in the distribution business. The launch was part of the larger HUAWEI CONNECT 2025 conference, gathering over 130 distribution partners from 15 European countries.

Tailored Smart Solutions for SMEs

The newly introduced 4+10+N strategy is specifically designed to meet the varied needs of SMEs. This includes four primary scenarios:
1. Smart Office
2. Smart Business
3. Smart Education
4. Smart Healthcare

Within these scenarios, there are ten single-point solutions, catering directly to the requirements of businesses and individuals alike. The 'N' in the equation symbolizes a range of star products customized for different purposes.

During the event, Huawei showcased 26 solutions as part of this series, including the HUAWEI eKitEngine AR180 series routers and new AI-powered IdeaHub products. Steven Qin, the President of Huawei’s European ICT Marketing and Solution Sales, emphasized the company's commitment to creating solutions that are easy to use, sell, and maintain. He stated that the goal is to connect the final stages of business processes for SMEs effectively.

Closing the Technology Gap

Huawei is aware of the significant contribution that millions of SMEs make to Europe's GDP. The company recognizes the critical role these businesses play in the economy and wants to support them with solutions that address technology and talent shortages.

Many SMEs encounter challenges in adopting AI due to a lack of technical expertise. As such, they often turn to externally developed intelligent solutions. Huawei’s newly launched eKit Intelligence solutions are designed to be user-friendly and quickly deployable, effectively assisting these businesses in overcoming technological obstacles and enhancing their operational efficiency.

In the past, installation partners had often provided solutions through inefficient subcontracting models. In shifting its distribution model, Huawei has enabled partners to offer single-point scenario-based solutions that are easier to present and deploy.

The products introduced, such as the AR180 series routers, integrate routing, switching, Wi-Fi, and VPN functionalities, while the new IdeaHub units combine AI conferencing capabilities, acoustic partitions, and other intelligent applications. All solutions boast all-in-one designs, intelligent interactions, and comprehensive security features.

Success Stories and Partnerships

Following the product launch, three European distribution partners shared their success stories, showcasing the positive impact of Huawei’s solutions on their businesses. The event concluded with a signing ceremony, signifying the formalization of collaboration plans between Huawei and partners from Spain and Germany.

Through these initiatives, Huawei is not just enhancing the technological landscape for SMEs in Europe; it is laying a foundation for sustainable growth, partnership, and innovation across various sectors. This strategic move positions Huawei as a critical player in driving digital transformation at the grassroots level, which is essential for fostering a more robust economy in the region.