Safe Life's Strategic Acquisition of AEDMAX.PL Enhances Emergency Response in Poland

Safe Life Strengthens Its Position in Poland with AEDMAX.PL Acquisition

Safe Life, a prominent player in life-saving solutions, has made a significant leap into the Polish market by acquiring AEDMAX.PL, a local leader in the distribution of automated external defibrillators (AEDs) and first aid training. This acquisition not only marks Safe Life's first investment in Poland but also expands its reach across the European landscape.

Founded in 2019, Safe Life has quickly positioned itself as a reliable provider of essential emergency equipment throughout Europe and North America. This expansion into Poland is a pivotal part of their ongoing strategy to enhance access to life-saving technologies and training programs, especially as public awareness of sudden cardiac arrest and the importance of quick response continues to grow.

The Mission Behind AEDMAX.PL

AEDMAX.PL was established with a vision centered around the need for effective emergency response and the importance of ensuring accessibility to life-saving equipment. The founders, who include passionate volunteer rescuers, aimed to not only distribute AEDs but also empower the public through CPR and first aid training. This dual approach has resulted in the delivery of over 25,000 AEDs and training for more than 200,000 individuals to date, thereby fostering a culture of safety and preparedness in Polish communities.

The company has successfully collaborated with a plethora of enterprises—over 15,000 companies, both large and small—to ensure safer workplaces. Furthermore, AEDMAX.PL has worked closely with local governments to integrate AEDs into public spaces, making them accessible in various public transport vehicles, including police cars and taxis.

Leadership Statements on the Acquisition

Regarding this strategic acquisition, Jimmy Eriksson, CEO of Safe Life, expressed great enthusiasm: "Welcoming AEDMAX.PL into Safe Life is an honor and a privilege. Their established market position and dedicated team align perfectly with our vision to enhance emergency response capabilities in Europe. Poland is a vast and dynamic market, and we are eager to combine our resources to improve life-saving readiness across the region."

Grzegorz T. Dokurno, co-founder and Management Board member of AEDMAX.PL, remarked, "Joining Safe Life is exciting, and we look forward to enhancing the service we provide and furthering our mission of making emergency response equipment and training widely available."

In agreement, Michal Pyka, co-founder and Management Board member, reiterated the importance of knowledge and training in handling emergencies: "Our mission aligns closely with Safe Life's objectives. Together, we can significantly amplify our impact in the Polish market and ensure that more people are equipped to save lives."

Future Prospects and Commitments

The acquisition signifies Safe Life's commitment to enhancing its European footprint and reflects its ongoing growth strategy that includes evaluating and leveraging market opportunities effectively. Demand for AEDs and related safety equipment is on the rise across Europe, and Safe Life is poised to respond to this need by combining its international resources with AEDMAX.PL's local expertise.

With this transaction, AEDMAX.PL will retain its operational independence while benefiting from Safe Life’s international strength and extensive market insights. This synergy ultimately promises a strengthened service offering for Polish customers and further development of life-saving training programs across the country.

Safe Life, known for delivering high-quality emergency response equipment and training focused specifically on AEDs, looks towards a future where communities are not just prepared but are educated and empowered to respond to emergencies. As the focus intensifies on health and safety in public spaces, this acquisition underscores Safe Life's commitment to a safer, more responsive community in Poland and beyond.

For more information about the acquisition and Safe Life, visit Safe Life's Website.