#Japan #Sapporo #loIve #Hot Yoga #Burn & Fit Cream

Unveiling Burn & Fit Cream: A New Essential for Yoga Enthusiasts

LOIVE Co., based in Sapporo, Hokkaido, is thrilled to announce the launch of its latest product, the Burn & Fit Cream. This innovative warming cream has been meticulously designed for users of LOIVE's women-only hot yoga studios to enhance their pre-exercise routine. As we all know, the winter months can make it challenging to get motivated for physical activity, and this product is here to switch on that internal desire to move!

From January 3, 2025, Burn & Fit Cream will also be an integral part of LOIVE's new class, Sweaty Diet Yoga, whereby the cream will be recommended for use before each session. This dynamic duo aims at easing the transition of your mental and physical state, readying you for an invigorating workout.

The Development Behind Burn & Fit Cream

The month of January often sees a spike in interest around weight loss and fitness as New Year resolutions take hold. Post-holiday lethargy commonly leads many to seek motivation to kickstart their fitness journey. Recognizing this need, LOIVE embarked on creating a product that assists clients in transitioning toward an active lifestyle and primes them for their exercise sessions. The creamy texture is designed to effectively generate warmth and makes it easy to incorporate into your pre-yoga rituals.

Key Features of Burn & Fit Cream

1. Warming Sensation: The unique, viscous texture envelops the skin gently, providing a soothing warmth during application. With a slight massage, you can enjoy a gradual rise in temperature that prepares your body for yoga.
2. Targeted Care: For those focusing on body contouring, applying the cream to specific areas during a massage makes it a gratifying pre-workout self-care ritual.
3. Hydration Benefits: Infused with moisturizing ingredients including Vitamin C derivatives, it helps smooth the skin's texture. The cream’s comforting feel makes it an ideal choice for use in winter, while still being effective when you work up a sweat.

Usage in Sweaty Diet Yoga Classes

Starting January 3, LOIVE will introduce the Sweaty Diet Yoga class nationwide, where applying Burn & Fit Cream will be encouraged prior to the class.
This warming experience isn’t just about physical comfort; it also serves to mentally prepare participants for the workout ahead. The cream invites a shift in mindset, fostering a sense of readiness and ease as you transition from the cold into a heated yoga environment.

Application Method

Simply apply a suitable amount of cream to the areas you wish to target, and massage it in gently. You'll feel the warming effect as you prepare to step onto your mat!

Who Should Use Burn & Fit Cream?

• - Those who want to shift their mindset and body state before each lesson.
• - Individuals looking to incorporate warming elements into their yoga routine.
• - Participants eager to ease into their practice, even amidst the winter cold.
• - Anybody wishing to massage and focus on trouble areas while engaging in their session.

Product Details

• - Product Name: Burn & Fit Cream
• - Volume: 100g
• - Price: ¥2,500 (tax included)
• - Availability: Purchase at LOIVE studios nationwide. For a list of locations, visit LOIVE Studio Locations.

About LOIVE

LOIVE stands for 'learning to love myself,' offering a female-exclusive hot yoga experience. Our studios provide a serene environment to connect with your body and mind. We offer classic yoga classes, along with Pilates in a heated environment, the darkened workout of Beat Drum Diet, and unique offerings such as SUMO YOGA, ensuring varied and enjoyable workout opportunities. As of November 2025, LOIVE has expanded to 68 locations nationwide.